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Goodbye 2021, Hello 2022

Alchemer Mobile

From celebrating our ten-year anniversary to being recognized as one of the 100 Best Companies to Work For by Seattle Business Magazine to the publication of our sixth annual Mobile Customer Engagement Benchmark Report and much more detailed below, 2021 was a tremendously successful and exciting year for Apptentive.

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2021 Product Conferences

Product Talk

We are starting to pull together our 2021 conference list. We expect the same will happen in 2021. For 2021, I haven’t decided which conferences I’ll be attending or presenting at, but I’ll update this post once that changes. So look for a significant update on which events I plan to attend by the first quarter of 2021.

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2021 Engagement Benchmarks for Education Apps

Alchemer Mobile

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Education category. Read on for data-supported research and benchmarks Education apps should focus on in 2021 and beyond based on what was learned from a year like no other.

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2021 Engagement Benchmarks for Media Apps

Alchemer Mobile

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Media and Entertainment category. Below are short summaries of the six subcategories included in our research, with engagement benchmarks for companies to aim for in 2021. What a year for news.

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The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them.

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2021 Mobile App Engagement Benchmark Report

Alchemer Mobile

Today, we’re thrilled to release our 2021 Mobile App Engagement Benchmark Report. Our 2021 report includes data from 1,000 iOS and Android apps with 5,000+ active users, with over a billion app installs evaluated. What’s New in the 2021 Report. The post 2021 Mobile App Engagement Benchmark Report appeared first on Apptentive.

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2021 App Retention Benchmarks

Alchemer Mobile

As you act on your 2021 app retention strategy, here are the app retention benchmarks to aim for. App Retention in 2021. Retention is a primary focus in Apptentive’s 2021 Mobile App Engagement Report , a study of 1,000 apps across a billion+ app installs. For 2021, here are the three primary app retention benchmarks to aim for.

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How to Scale a Data Literacy Program at Your Organization

Speaker: Megan Brown, Director, Data Literacy at Starbucks; Mariska Veenhof-Bulten, Business Intelligence Lead at bol.com; and Jennifer Wheeler, Director, IT Data and Analytics at Cardinal Health

Thursday, September 23rd, 2021 at 11AM PDT, 2PM EDT, 7PM GMT. Real-world examples and strategies with the people, process and technology investments needed to create a data literate culture. Unlocking enhanced levels of value and insight from data using a semantic layer.

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Feedback: The Secret to Innovating Your Product Development Process

Speaker: Liz Love, Chief Commercial Officer at ProdPad

November 3, 2021 at 9:30 am PDT, 12:30 pm EDT, 4:30 pm GMT The various ways product feedback solves these problems. Ways to introduce feedback mechanisms. Processes that will make a Product Managers Day easier. This is an exclusive session you don't want to miss!

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How to Evaluate and Implement Customer Feedback Into Your Product Roadmap

Speaker: Rebecca Notté, Product Operations Manager and Hannah Chaplin, Director of Product Marketing at Pendo

December 16, 2021 at 9:30 am PST, 12:30 pm EST, 5:30 pm GMT. How to manage customer feedback and utilize it. Different applications that will help implement your feedback into your roadmap. This is an exclusive session you don't want to miss! Use Product Management Today’s webinars to earn professional development hours!

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The Importance of Having Strong Decision Agility in Your Product Development Process

Speaker: Emily Tate, Managing Director at Mind the Product

December 9th, 2021 at 9:30 am PST, 12:30 pm EST, 5:30 pm GMT In this talk, Emily Tate, Managing Director at Mind the Product will unpack how we make decisions as product people, including: How to evaluate different types of decisions. Understanding the inputs and evidence you need at different levels.

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Roadmaps Are Dead! Long Live Roadmaps!

Speaker: Bruce McCarthy, Co-Author of Product Roadmaps Relaunched and Founder of Product Culture

November 9, 2021 at 9:30 am PDT, 12:30 pm EDT, 4:30 pm GMT What an effective roadmap is and is not. The 5 components of a good roadmap. How to gain alignment on your roadmap. This is an exclusive session you don't want to miss!

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Customer Advocacy and Community

Speaker: Liz Richardson and Deena Zenyk

On October 6th, 2021, at 9:00am PDT, 12:00pm EDT, you can join us to learn first-hand what works and - maybe even more importantly - what doesn’t. What you’ll learn: Best practices for architecting a customer advocacy program.

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Best Practices for Creating Long-Lasting and Continuous Discovery Habits

Speaker: Teresa Torres, Internationally Acclaimed Author, Speaker, and Coach at ProductTalk.org

June 24, 2021 at 12:30 pm PDT, 3:30 pm EDT, 8:30 pm BST. How to define a clear benchmark for what a strong continuous discovery team does. What the keys are to unlocking a continuous cadence that is sustainable over time. This is an exclusive session with Teresa you won't want to miss!

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Are You Ready For Predictive Analytics?

Speaker: Anita Lauper Wood, Product Strategist

Tuesday May 18, 2021 at 8AM PDT, 11AM EDT, 3PM GMT. Proven keys to success in predictive analytics implementations. If you are in the process of implementing or considering predictive analytics, this is a session you won’t want to miss.