Mind the Product

NOVEMBER 28, 2019

Now I’m in a looser team across marketing, but I think about what I’m doing as a product.”. Be sure to see what he has to say at MTP Engage Manchester in February 2020! For example, if I’m doing lots of one-on-one coaching sessions then I would view this as research and ask myself how can I scale this delivery?

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Modus Create

FEBRUARY 24, 2020

And InVision’s The New Design Frontier report on design maturity found that organizations with high-performing, mature design teams “are more likely to see cost savings, revenue gains, productivity gains, speed to market, and brand and market position improvements through their design efforts.”

User Testing 106

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Business of Software Conference

MARCH 11, 2021

April is an expert marketing practitioner turned executive consultant and author who helps technology companies make complicated products easy for customers to understand and love. She is a globally recognized expert in Positioning and Market strategy. make sure your customers understand who your REAL competition is.

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Business of Software Conference

MARCH 2, 2021

Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. Don't miss out - sign up now: The post Reflections on leadership, culture, & growth | Kieran O’Neill | BoS Online Europe 2020 appeared first on Business of Software USA. Get Weekly Advice From Software Experts.

Leadership 40

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Business of Software Conference

NOVEMBER 30, 2020

April Dunford BoS USA Online 2020 from Business of Software Conference. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. And the only way to be a winner is to come on this journey with me, man I got this thing, and the entire market is gonna blow up. Upcoming Events.

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Intercom, Inc.

JULY 9, 2020

Kevin Indig leads SEO & Content Marketing as VP at G2 and mentors startups in Marketing at GermanAccelerator. I’m also mentoring startups in terms of marketing SEO go-to market at the German Accelerator, which is the official startup program in the Silicon Valley of Germany. We also did a lot of co-marketing.

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Business of Software Conference

NOVEMBER 20, 2019

We’re big in Germany, but my role is to help us expand into other European markets – France, UK, Spain. It would be worth considering speaking to a good, trusted, professional about their views on the market. Recruiting a Badass Team // Mikey Trafton (CTO, Alamo Drafthouse Cinemas). BoS Europe 2020 BoS USA 2020.

Marketing 8

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Intercom, Inc.

JANUARY 5, 2022

Evernote’s CTO on Your Biggest Security Worries From 3 to 300 Employees. I personally love to be early and use the opportunity to set the bar really high in the market. billion in 2020, four times as much as in 2015. Caught your interest? SOC 2 compliance: A Beginner’s Guide. The LinkedIn Incident. Adam: It’s crazy.

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Intercom, Inc.

DECEMBER 21, 2021

Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. In this episode of Inside Intercom, our Director of Brand Marketing Sarah Tran had the honour of sitting down with Amanda for a chat about how governments can leverage technology to build better services and empower its citizens.

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Business of Software Conference

DECEMBER 17, 2020

Following on from their talk at Business of Software Conference USA Online 2020 , Alex Osterwalder (Founder) and Tendayi Viki (Partner) joined BoS online for an interactive Q&A where they discussed how to evaluate your existing business model and how to find opportunities for innovation within it. Get Weekly Advice From Software Experts.

Software Review 52

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ProductPlan

FEBRUARY 11, 2020

That was one of the takeaways from our Product Managers in 2020 Report with answers from more than 2,500 product management professionals. We asked them what they wish they could change in 2020. Products launch, marketing campaigns unfurl, and execs stroll onto stage, announcing the next big thing. Clearer Roadmaps.

Analytic Tools 66

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Lenny Rachitsky

SEPTEMBER 3, 2024

This explains why out of all the consumer subscription apps out there, fewer than 50 have ever reached $1B+ valuations, and fewer than 10 are publicly traded companies with $10B+ market caps. Public company market caps are from 8/30/24. Source: “How Superhuman Built an Engine to Find Product Market Fit” 2.

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Andrew Chen

JANUARY 9, 2020

A really detailed 68 page analysis of the podcast market. Magic metrics indicating a startup probably has product/market fit. 5) market-by-market (or logo-by-logo, if SaaS) comparison where denser/older networks have higher engagement over time (network effects). The podcast ecosystem in 2019. It’s super fun.

User Testing 52

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Business of Software Conference

DECEMBER 19, 2019

– David Heinemeier Hansson (Founder/CTO, Basecamp). 4 // The Product-Market Fit Engine – Rahul Vohra (Founder/CEO, Superhuman). Did you know can optimize for Product-Market Fit? BoS Europe 2020 BoS USA 2020. A must watch. Watch Gail's Talk. 3 // Rewrite! DHH says “ Please. For free, forever.

User Testing 40

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Business of Software Conference

MARCH 5, 2021

Hey I’m Paddy, and for the last 3½ years I’ve been heading up all things Marketing at Business of Software. I joined Business of Software in September 2017 as a fresh-faced and inexperienced marketer. Tiffany da Silva put this much more eloquently in her talk from BoS USA Online 2020, ‘ 6 Lessons From A Marketing Fraud ’: Rare photo.

Customer Experience 52

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Business of Software Conference

NOVEMBER 12, 2019

Read on… “Hi Mark, I am expecting to move into the role of CTO of a small start-up. The Evolution of a SaaS Marketing Team // Andrus Purde (Founder, Outfunnel). BoS Europe 2020 BoS USA 2020. Let us know if you have a challenge that might be interesting to others. Upcoming Events. Q&A with Rich Mironov.

Fractional CTO 40

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Business of Software Conference

MARCH 8, 2021

At BoS, Bruce has spoken three times ( Europe 2018 , USA 2018 , Europe Online 2020) and has led not one but two great BoS Masterclasses focused on Product Roadmapping. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. Can I submit a question in advance?

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Business of Software Conference

JANUARY 25, 2021

1 – The biggest European VC fund raises of 2020. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. If you want to join this community of very clever people you can sign up here. Here are 10 of the most interesting stories we’ve sent out to our community this month.

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Business of Software Conference

MARCH 24, 2021

The launch of Hey, Basecamp’s new email service, has become one of the most talked about product launches of 2020- not least because of the very public fight with the Apple store. There are some questions around marketing. And I know you don’t do any marketing, haha. I can’t we don’t do market research.

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Userpilot

MARCH 7, 2024

Sometimes – a lot less: While in 2023 women in CEO roles earned “only” $14,000 less than men on average, in 2020 the gap was over $45,000 (nearly a third -31% – less!). I said, “Mother, you’re right” – and I went to the economics faculty and studied marketing. Sima Banijamali – Sr.

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Business of Software Conference

MARCH 30, 2021

And we’ve never wanted to be the biggest conference in the world, I guess there was that sort of slight reacting to market demand. And I’m, I’m consciously thinking about how I do it, I think, let’s look at 2020. Sticking with the online format for a moment, if you could go back to the start of 2020.

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Weak Development Team Feedback Software Events Customer Experience 52

Atlassian

JANUARY 27, 2022

By anticipating the trends in our three addressable markets, investing heavily in R&D, playing the long game with our uniquely efficient GTM model, and staying true to our values, Atlassian is delivering a metric tonne of value. Shaping the future of work across three global markets. It’s also our biggest challenge.

Reporting Tools 52

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Product Talk

MAY 10, 2023

There’s changing business strategies and changing talking with investors and changing market landscapes and the pandemic. Ellen: It was me as part of the executive team, so head of marketing and sales, and customer success, and whoever else was part of our executive team, so CTO, CEO, etc. ” conversation. Ellen: Yes.

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Business of Software Conference

FEBRUARY 16, 2021

And we also learned that kind of the market we’re in wasn’t the best. And so, it’s like a six-month lag between when we make that first conversation, maybe you’re spending money on marketing, or whatever, and then six months until we get a check in the bank. And just a slow, gradual growth. SEEDSTRAPPED.

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Agile Velocity

DECEMBER 4, 2023

Predicting results is extremely difficult in any environment, and Adam and Dave sought to acknowledge this difficulty while providing real advice around how to pivot and respond to market changes using improved efficiency and allocation of resources. The webinar was followed by a robust Q&A discussion with webinar attendees.

Webinar 40

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Business of Software Conference

JUNE 20, 2019

April Dunford UK Book Launch Tour BoS USA 2019 BoS Europe 2020. The market has given us permission to exist for 10 years. Now he’s the CTO. April Dunford UK Book Launch Tour BoS USA 2019 BoS Europe 2020. Upcoming Events. Don't Miss a Thing - Get BoS Updates. Join the smart people who get BoS updates.

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Business of Software Conference

JUNE 27, 2019

Mikey Trafton, CTO, Alamo Drafthouse Cinemas. April Dunford UK Book Launch Tour BoS USA 2019 BoS Europe 2020. We attacked new markets. A lot has changed, the market has changed. It works across any team – marketing team sales team engineering team. They don’t know what you want them to do.

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The Product Coalition

NOVEMBER 26, 2022

Much to their surprise, they pulled it off the market in just three years due to a lack of consumer interest. Building Products Customers Need Proven Methods To Build Products Customers Need Working Backward Approach Dr. Werner Vogels , CTO of Amazon.com, wrote an article about Amazon’s working backward approach in 2006.

User Testing 106

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Business of Software Conference

APRIL 9, 2021

Streaming direct from the USA and Italy, two titans of remote working spoke at BoS Online Europe back in 2020. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. Everything about remote working you need to know from the Co-Founder of Wildbit and the founder of Balsamiq.

Weak Development Team 40

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Business of Software Conference

NOVEMBER 19, 2019

BoS Europe 2020 BoS USA 2020. All of their data would run through our technology because at the other end of that there are brands and businesses that really wanted to understand what was happening on social media; what was happening around their brand, their industry, their market. The first one is market relevance.

Customer Experience 8

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Business of Software Conference

JANUARY 19, 2021

In August 2020, HotJar publically dropped the Trump campaign and the GOP account (before it was cool to do so). Nandini Jammi | BoS USA Online 2020 from Business of Software Conference. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. Delete that Account!

Advertising 52

Advertising CTO Leadership Customer Experience 52

Business of Software Conference

JANUARY 30, 2020

BoS Europe 2020 BoS USA 2020. Marketing & Sales. 5 // Marketing & Sales. How does a bootstrapped software company effectively market itself when its founders despise sales and marketing? How does a bootstrapped software company effectively market itself when its founders despise sales and marketing?

Software Review 40

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Business of Software Conference

JULY 2, 2019

April Dunford UK Book Launch Tour BoS USA 2019 BoS Europe 2020. So I’m here to tell you some things that companies do that really irritate designers so you can learn from their mistakes and you can succeed in hiring and retaining talent in this really competitive market. They get it muddled up with market research.

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