2020 Branding CTO Startups 
Business of Software Conference
MARCH 11, 2021
April is an expert marketing practitioner turned executive consultant and author who helps technology companies make complicated products easy for customers to understand and love. As startups, we are often competing against larger more established players that can outspend, out-market and out-sell us.
Intercom, Inc.
DECEMBER 21, 2021
Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. In this episode of Inside Intercom, our Director of Brand Marketing Sarah Tran had the honour of sitting down with Amanda for a chat about how governments can leverage technology to build better services and empower its citizens.
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Modus Create
FEBRUARY 24, 2020
Organizations from early-stage startups to mature enterprises have been prioritizing design and its methods as a competitive differentiator for years. The February 2020 McKinsey Quarterly article Are You Asking Enough From Your Design Leaders? indicates the struggle is real. Get Involved with Research.
Business of Software Conference
MARCH 24, 2021
The launch of Hey, Basecamp’s new email service, has become one of the most talked about product launches of 2020- not least because of the very public fight with the Apple store. But historically, whenever we make something brand new, we shift everybody over. we have 56 people in the company.
Intercom, Inc.
JULY 9, 2020
Kevin Indig leads SEO & Content Marketing as VP at G2 and mentors startups in Marketing at GermanAccelerator. I’m also mentoring startups in terms of marketing SEO go-to market at the German Accelerator, which is the official startup program in the Silicon Valley of Germany. Kevin: Absolutely.
Lenny Rachitsky
SEPTEMBER 3, 2024
Source: RevenueCat’s 2024 State of Subscription Apps Report However, many startups do this and then don’t revisit subscription prices and packages for years. For new apps, offering one subscription tier with annual and/or monthly plans and setting prices based on competing apps in your category is a good starting point.
Andrew Chen
JANUARY 9, 2020
Fascinating discussion about what it’s like for a serial entrepreneur to raise money, operate a startup, lessons learned, etc. Why startups are hard – the math of venture capital tells the story. Why startups are hard – the math of venture capital tells the story. Is your startup idea already taken?
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