Remove 2020 Remove B2C Remove Market Research Remove Marketing
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Transforming customer support with automation: Key trends and challenges for support leaders

Intercom, Inc.

To understand the way support leaders are thinking about automation, we worked with an independent market research firm to survey a random sample of 404 customer support leaders across both B2B and B2C industries in several sectors, including retail, healthcare, and technology. A note about methodology.

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Essential B2B Product Manager Skills

The Product HQ

So product managers require many skills, including technical, marketing, customer feedback, data management, project management, and market evaluation skills. So B2B product managers must expose themselves to the outside world and conduct market research and evaluations for new products.

B2B 52
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Where chatbots are headed in 2020

Intercom, Inc.

We worked with an independent market research firm to survey a random sample of 500 consumers and 500 business leaders. In fact, sales is now the most common use case (41%), followed closely by support (37%) and marketing (17%). The post Where chatbots are headed in 2020 appeared first on Inside Intercom.

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Open for Business in NYC

Innovatemap

Mike : When 2020 events happened it was an accelerator for how companies thought about digital. People were more open to a remote delivery of services and it expanded the market that we could serve. Our go-to-market strategy shifted to a more national level.

B2C 52
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How Asana builds b2b product loyalty through design

Mixpanel

It’s questions that help researchers understand the true nature of their problem—and whether or not their design presents a solution. And it’s the answers to those questions that allow businesses to build the kind of engaging experiences that people have come to expect in 2020.

B2B 52
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How Asana builds b2b product loyalty through design

Mixpanel

It’s questions that help researchers understand the true nature of their problem—and whether or not their design presents a solution. And it’s the answers to those questions that allow businesses to build the kind of engaging experiences that people have come to expect in 2020.

B2B 52
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How to succeed in 2020: the most important insights from 8 recent market research studies

The Product Coalition

After all, when you know exactly what metrics are growing, what market leaders are betting on, how and what budgets are spent, what marketing solutions are chosen, what practices should be implemented and what to focus on in the near future, life becomes better. Marketers succeed in personalization in real time.