Product Management Unpacked

NOVEMBER 2, 2021

CMU Master of Science in Product Management program student Erick Valencia landed a PM experience of a lifetime as part of a student team developing a driverless race car system to race in the Indy Autonomous Challenge. Product Managers often face a race to the finish, so to speak. All our teams are writing the book on autonomous racing.

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Alchemer Mobile

JULY 11, 2019

As I’m writing this article, there are 2,687,780 mobile apps available in the Google Play store, and there were 2.2M mobile apps in the Apple App Store as of February 2019. Sure, but to get into the top 100 apps in the Google Play Store, you and your application have to be in the top 0.004 percent of all applications.

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Intercom, Inc.

DECEMBER 18, 2019

As 2019 draws to a close, it’s time to reflect on another amazing year at Intercom. We’ve seen a renewed focus on user onboarding in SaaS this year as more and more teams come to the realization that new customer sign-ups alone can’t guarantee business growth. Reaching an “aha” moment. Fiona Lee, Lead Editor.

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Alchemer Mobile

MAY 14, 2020

Mobile apps in the Media category have experienced an uptick in traffic these past few weeks and months as people scramble to get their hands on the latest news regarding coronavirus. Why is your app rating decreasing? Download the 2020 Mobile App Engagement Benchmark Report for Media Apps. Average app review volume.

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Mind the Product

JANUARY 22, 2019

As 2019 gets underway, I’ve been enjoying taking stock of what we saw at Mind the Product Training over 2018. Understanding Systems Thinking. Systems thinking is the culmination of stakeholder management, and organizational alignment. I have a hunch that we’ll be hearing from Wardley a lot in the coming year.

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Alchemer Mobile

MARCH 23, 2021

Recent marketplace fluctuations required brands to get creative in their app mobile engagement strategies. While companies took varied approaches to improving app retention, one theme is clear: Most mobile teams’ focus has shifted to retention over acquisition. App Retention in 2021. 30-day Retention. 90-day Retention.

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The Product Coalition

DECEMBER 14, 2019

A new generation of financial services needs the incorporation of technology innovation. The market is saturated with hundreds of FinTech software development companies, so it can be challenging to choose the one that best fits your business. It is a digital transformation company based in Palo Alto, California.

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Intercom, Inc.

JULY 31, 2019

With the right setup, a chatbot can power your marketing as well so you never miss a lead. 53% of buyers are more likely to buy from a business they can message, so if you’re looking for ways to make your marketing more effective in 2019, live chat is the way to go. What is chatbot marketing? By using chatbots.

Marketing 177

Marketing User Testing Research Software Embedded Analytics 177

Userpilot

JULY 29, 2024

Using software for product management. This article will examine some of the best product management software in the market. TL;DR Choose a product management platform with advanced features, a user-friendly interface, customization, third-party integrations, scalable pricing, robust security , and collaboration features.

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Alchemer Mobile

APRIL 2, 2021

While we watched brave, brilliant healthcare workers combat the pandemic on the front lines, the mobile technology used to support their efforts from home underwent massive change. Healthcare apps saw incredible floods of new consumers as the world transitioned to managing health remotely, and the impact on engagement was stunning.

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Userpilot

MARCH 6, 2020

As a team supporting diversity and women in tech – we decided to use the International Women’s Day as an opportunity to showcase some of the best talent in the industry – and interviewed the top female Product Managers, Product Owners and SaaS founders and CEOs. Women in SaaS. Women in Product.

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Mind the Product

MARCH 5, 2020

People spend over two hours a day browsing the web using conventional app interfaces, and despite the rise of mobile and mobile-first design, desktop audiences are still significant. So, which platform should you adopt for a new digital service, mobile app or the web? You can spend your marketing budget to drive app downloads.

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Alchemer Mobile

APRIL 7, 2021

Consumers used Finance apps for the same standard purposes, although DAU spiked as people used mobile as their primary access point to banks and finance management. In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Finance category.

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Mind the Product

JULY 24, 2019

Whether you’re working on a consumer app in Singapore, a SaaS product in San Francisco, or a challenger bank in London, we all struggle with the same challenges – and we can learn how to deal with them by coming together as a community. Mind the Platform. Brandon Chu on the challenges of managing platforms.

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Alchemer Mobile

MAY 21, 2020

2020 has been volatile for Finance apps. COVID-19 hit apps in the Finance category with a one-two punch, with heavy increases in usage as well as staggering drops in economic activity. Apptentive published our 2020 Mobile App Engagement Benchmark Report for Finance apps in early March, right as COVID-19 hit North America hard.

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UX Studio: Product Management

NOVEMBER 5, 2018

UI trends 2019? So we’re going to revisit the hottest topics of late 2018 and predict the UI design trends of 2019. We at UX studio chose 7 UI trends that will surely stick around in 2019! In this post we cover: Which factors are influencing the UI trends of 2019? The top seven UI trends in 2019.

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Alchemer Mobile

JULY 16, 2019

Consider these scenarios for a moment: Scenario 1 : Supermarket giant, Tesco launches a mobile app for customers. This initiative results in 900,000 app downloads in less than a year, a 130 percent boost in online sales, and a 76 percent increase in app usage. Scenario 3: Using futuristic technology can pay handsomely.

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Userpilot

JULY 19, 2021

The study showed that companies that get customer success right prioritize technologies that improved customer experience. A Customer Engagement Platform (CEP) is an example of a tech solution that can help you achieve a great customer experience. What is a customer engagement platform (CEP)? Revenue growth.

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Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Creatively exploring market preferences is critical for success. Instead, research first helped Google emphasize user personalization. Keep reading for info on Google’s current user research. Definitely not!

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Alchemer Mobile

FEBRUARY 7, 2019

The convenience and near-instant gratification offered by apps in the Food and Drink category is a key part of our modern-day lives. Food and drink apps straddle both the physical and digital worlds, and work to blur the lines between the two. The potential reach of food and drink apps is just being realized.

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Feedback Software User Testing Customer Feedback Research Software 157

Alchemer Mobile

APRIL 21, 2020

Do you want to know how your mobile app engagement data compares to others in your industry? This information is critical for most product managers and mobile marketers to optimize the mobile customer experience. We’ve gathered and analyzed customer engagement data from the mobile apps in the following categories: Finance.

Travel 147

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Mind the Product

DECEMBER 13, 2018

There’s no better conference to attend if you’re working in product management, digital, or marketing in or near Manchester. Where else will you find SoundCloud, the BBC, TransferWise, and Pivotal Labs, talking alongside new players in fantech (that’s technology for devotees, not air conditioners)?

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Mind the Product

MARCH 29, 2020

Since #mtpcon Singapore 2019 Mind the Product has been on a mission to support the continuing growth of the AsiaPac tech community. Speaking to her during a Mind the Product AsiaPac tour in late 2019, she confirmed that the product discipline has grown hugely since she’s been in Singapore. You need to respect the culture.

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Intercom, Inc.

SEPTEMBER 22, 2020

Old communication tools, like email and forms, simply don’t match the ways modern customers want to talk, connect, and receive help. Brian says: Intercom’s SVP of Marketing Shane Murphy-Reuter recently caught up with Brian to talk about the importance of conversational relationships and how they can drive exponential business growth.

Inbound 211

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Userpilot

JULY 15, 2019

In-app marketing – Everyone’s doing it in bits and pieces. This guide will give you a holistic idea of in-app marketing, what to improve and how to attract, acquire and retain more users. Ultimately, using in-app marketing to retain customers and upsell to your users is a no-brainer.

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Userpilot

OCTOBER 1, 2022

Software adoption is crucial to the success of SaaS companies because it secures users to be long-term customers. A SaaS business model relies on recurring revenue from retained users, so if adoption fails, the whole business model fails as well. In SaaS, the median user growth is 4%, while the median activation rate is 17%.

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Intercom, Inc.

MARCH 28, 2019

Few roles in business are as fraught with uncertainty as that of the Chief Marketing Officer. This is in large part a reflection of marketing today, a world where the scope of marketing activities has broadened significantly. B2B marketing has become radically more complex, and it follows that the role of the CMO has too.

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Userpilot

JULY 13, 2021

The UI of your SaaS needs to leave a lasting impression on your users, which is why we’ve compiled a list of 11 top UI designers for you. The list is based on what SaaS owners are recommending in several popular Facebook groups. It takes just one clunky UI element to drive someone away from your site or app. 2: Hatchly. #3:

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Userpilot

AUGUST 5, 2024

The right product marketing messaging framework can dramatically change your product’s position in the market and your product management outcomes. TL;DR A product messaging framework is a strategic guide to communicate your product’s value consistently across all marketing channels.

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The Product Coalition

FEBRUARY 6, 2020

After all, when you know exactly what metrics are growing, what market leaders are betting on, how and what budgets are spent, what marketing solutions are chosen, what practices should be implemented and what to focus on in the near future, life becomes better. Marketers succeed in personalization in real time.

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Alchemer Mobile

FEBRUARY 21, 2019

In our recently released 2019 Mobile Customer Engagement Benchmark Report , we reviewed data from over 1,400 unique iOS and Android apps across all app categories (from January 2018 to December 2018) to understand how customer engagement and interaction rates have changed over the past few years. Wrapping it up.

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freshtrax

MAY 9, 2019

We can see this as a great chance for new businesses to implement mobile phone payment solutions in Japan. Yano Research Institute expects that the market size of mobile payment will reach 48 million USD by 2023, which is more than 4 times than in 2017. Source: Hakuhodo’s consumer research. What a general campaign!

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freshtrax

MAY 21, 2019

It’s marketing 101 to be where your customers are. We, as a marketers or business owners, must thoughtfully choose which marketing channels to use to engage with our customers. You definitely want to consider using the LINE app for business in Japan. LINE is a messaging app used by more than 7.9 What is LINE?

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freshtrax

JULY 16, 2019

Top 10 Japanese Startups by Market Capitalization. The Tokyo Stock Exchange (TSE) is the world’s third largest and Asia’s largest exchange by market capitalization. We will focus on the Market of the High-growth and Emerging Stocks (Mothers) market which is usually where the shares of startup companies are listed and traded.

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The Product Coalition

MARCH 11, 2021

In the year 2019 2 million applications were recorded in a single Apple application store as well as it was subjected to 50 billion copies and further billion were given to the developers. Corporations put into effect AR to make product showpieces, communicating marketing and publicizing, and offer actual-time data to clienteles.

Customer Experience 174

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The Product Coalition

JANUARY 12, 2022

Innovation & technology: B est-of-breed is the way to outperform competitors. In other words, technology is the backbone of innovation. Big players such as Microsoft, Google, Facebook etc eventually built/copied similar solutions quickly. Slack has a strong presence in the startups’ ecosystem as a single collaboration app.

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