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Why Mobile Customer Feedback is More Important than Ever for Finance Brands

Alchemer Mobile

While we saw DAU (daily active users) stay pretty consistent for traditional banking apps since the pandemic hit, it spiked for budgeting apps and other mobile-first brands. If you’re one of these brands, I have a question for you: What are you doing to meet your customers where they’re at and collect their feedback?

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From Adobe to Walmart: How Sprinklr won over the world’s most valuable brands

Intercom, Inc.

The rise of review sites, messaging apps, and online forums has flipped the relationship between brands and their customers on its head. Where once brands could control what was said of them, today’s customers are well-placed to talk back and to one another – on any platform.

Branding 209
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2019 Benchmarks for Finance Apps

Alchemer Mobile

Our 2019 Mobile Benchmarks by App Category report looks at trends and differences across popular app categories, with a focus on Finance apps. We release this category-specific benchmark data so Finance brands can understand how effectively they measure their customer experience, communicate with their customers, and earn customer love.

Finance 203
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The Top Mobile In-app Feedback Tools of 2019

Alchemer Mobile

Apptimize can help brands create powerful audience segments, identify the cause of conversion funnel drop-offs, and test new features. The post The Top Mobile In-app Feedback Tools of 2019 appeared first on Apptentive. When a mParticle customer creates an event in their app, the events forward to Apptentive.

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5 books every marketer should read in 2019

Intercom, Inc.

That’s why we have put together our first ever Intercom reading guide for 2019. We hope this collection of reads that moved us has the same effect on you and that in 2019 you find some nugget of wisdom here that meaningfully influences your thinking, your work or simply how you spend your time.

Books 150
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2019’s Product Highlights

Mind the Product

Despite all the political, social and ecological upheavals in 2019, it’s been a busy and successful year for Mind the Product, not to mention the evolving product management community we aim to support. James Mayes (@James_Mayes) October 12, 2019. 2019 also saw the launch of MTP’s weekly Wednesday podcast, The Product Experience.

Travel 103
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Need Help With Branding? ZeBrand Has You Covered

freshtrax

Starting a new business can be an exciting new venture, but many times startups tend to overlook one of the most foundational steps for success : branding. Branding plays a crucial role in establishing your company’s identity and ensuring consistent messaging, which is especially important when introducing a new company to the world.