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The ultimate marketing technology stack for 2019

Intercom, Inc.

By early 2018, Brinker had updated it with almost 2,000 more vendors — that’s nearly 7,000 marketing software companies fighting for the same buyers’ attention. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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7 Common Types of Software Testing

Usersnap

Most developers have no clue about how testing is actually done, and how valuable the understanding of software testing basics can be for developers who really want to excel in their careers. I owe a large amount of the success I have had in my career as a software developer to my background in testing. Click To Tweet. Click To Tweet.

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Reducing the Intercom Messenger bundle size by 65%

Intercom, Inc.

Historically, the Messenger was served as a single JavaScript file containing all the application code as well as vendor code. Here’s a visualization of all the code that was in frame.js , generated by webpack-bundle-analyzer : As you can see, three main parts make up the Messenger bundle. components. Split out vendor packages.

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How to fix Your Product Goals for Better Human Outcomes

Mind the Product

Their names were John Darley and Daniel Batson, and they created the Good Samaritan study to ask a seemingly simple question: why do people do good things for others? As a rule, companies don’t tend to share their product goals publicly – perhaps due to worries about loss of competitive advantage, or negative customer reactions.

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The Product Market Fit Engine | Rahul Vohra, CEO, Superhuman | BoS USA 2018

Business of Software Conference

BoS2018. — (@MarkLittlewood) October 3, 2018. Michael Trafton (@mikeytrafton) October 3, 2018. Rahul Vohra (Founder/CEO, Superhuman) – The Product-Market Fit Engine from Business of Software Conference. Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates?

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Evaluating Experiments: When the Numbers lie

Mind the Product

Let’s look at examples from online review site Trustpilot , where I used to lead the consumer site. In Trustpilot’s case, mobile use grew from 37% in 2016 to 51% in 2018. At Trustpilot, reviews for a company are shown on a company’s “profile page”. If a company does not have any reviews, there is only an empty profile page.

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Top 10 Countries to Outsource Software Development in 2020

The Product Coalition

As an entrepreneur, CEO, or project manager, you might be interested in outsourcing software development to another country and getting still high-quality work done for fewer costs. Likely, we understand everything that may become your subject of concern when making a decision to hire an offshore software development company.