2018 Inbound User Testing 
Userpilot
SEPTEMBER 9, 2024
Looking for real-life customer-led marketing examples that worked to get inspiration for your own campaigns? TL;DR Customer-led marketing is a strategy that puts the customer at the center of all marketing efforts, making their pain points , behaviors, and feedback the driving force behind decisions. Then keep reading!
Alchemer Mobile
MAY 14, 2020
So, what can these brands do to capture, analyze, and act on these changing customer behaviors? The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market. This is our fifth consecutive year conducting this research.
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Gainsight
OCTOBER 23, 2019
If you’re familiar with HubSpot, then the word that probably comes to mind is “inbound.”. In 2018, based on a new set of observations, we decided to update one of the core concepts of inbound marketing. In 2018, based on a new set of observations, we decided to update one of the core concepts of inbound marketing.
Intercom, Inc.
MAY 8, 2019
We specifically wanted to pick her brain all about customer acquisition : just how does HubSpot do it, and what marketing tactics do they deploy? To start a successful business and get customers, all you really needed was a good idea and an internet connection. The promise of the grand internet meritocracy.
Userpilot
MARCH 8, 2022
In 2018, Perri published a popular book entitled “ Escaping the Build Trap : How Effective Product Management Creates Real Value ”. The book described the common tendency for organizations to focus on features instead of delivering true value for the users, and discussed: How not to turn into a feature factory.
Gainsight
JANUARY 8, 2019
TSW, hosted by Technology Services Industry Association (TSIA) covers a wide variety of topics like customer success, expansion selling, support/field/professional services, and beyond. Photo source: Pulse 2018 Recap . Keeping happy customers coming back is nothing new, but the way we do that is advancing rapidly.
Intercom, Inc.
AUGUST 12, 2021
Few people are better advocates for a unified view of the customer experience than Dan O’Connell. He’s been the Chief Revenue Officer and Chief Strategy Officer at Dialpad, the cloud communication platform, since the spring of 2018, but his fascination for conversations and natural language processing came even sooner.
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