Alchemer Mobile
FEBRUARY 21, 2019
They need to be able to understand the analytics behind customer interaction and response rates so they can make data-driven decisions. In 2018, companies reached out to 25% of their customer base ; on Android, the rate was 21% while on iOS, it was 28%. As such, it’s not enough for companies to send communication into a vacuum.
Melissa Perri
JANUARY 4, 2020
2018: "Can you teach people how to do MVP experiments? They started to see the value. -- 2011: "Product reports to the VP of Engineering." 2019: "Product reports to the CPO." 2019: "Do we have data to prove that is the right way to go?" What are your predictions? . -- 2013: "We don't do experiments here, Melissa.
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Intercom, Inc.
DECEMBER 12, 2018
By early 2018, Brinker had updated it with almost 2,000 more vendors — that’s nearly 7,000 marketing software companies fighting for the same buyers’ attention. But here’s the thing: a tool is not a strategy. Without this foundation, your marketing stack can become a set of siloed tools that will bog your team down in complexity.
Indicative
OCTOBER 8, 2020
Gaming data is one of the most valuable sources of information out there. . gamers’ weekly leisure time going to playing games as of 2018 — companies are sitting on treasure troves of insight. You need an analytics solution and data strategy that can help make that information useful. . What Is Gaming Analytics?
Speaker: Miles Robinson, Agile and Management Consultant, Motivational Speaker
So you want to set your product apart with the latest analytics, but you’re not sure where to start. Join Miles Robinson, Agile and Management Consultant, as he covers five key considerations for you to keep in mind when you’re updating your software or app to offer the latest in embedded dashboards.
Alchemer Mobile
APRIL 9, 2020
The COVID-19 pandemic has more and more people using app-based food delivery services, and QSRs are seeing an influx of mobile payments at their drive-throughs with the closure of dine-in establishments. When you have solid benchmarks to measure against, they can help you make sense of your own data and answer these questions.
Mind the Product
APRIL 2, 2019
When teams possess this understanding, it gives them insight into how they fit into their customers’ lives, and an opportunity to nurture a powerful connection with customers. Gibson’s robot guitar was a great example of a product developed with new, press-worthy features, without being grounded in meaningful customer insight.
Speaker: Andrew Wynn, Senior Product Manager, Looker
As a product manager, you know how helpful custom tailored data solutions can be to doing your job well. But proper data analytics solutions take work to deliver - it's not as simple as just building a dashboard. Learn product analytics best practices from Andrew Wynn, Product Manager at Looker.
Speaker: Jim O'Leary, VP of Product Management, and Brian Elmi, Director of Product Management, NTENT
Most product dashboard review lagging indicators rather than leading indicator and focus on the wrong metrics to move the business forward. Join Jim O'Leary and Brian Elmi of NTENT as they share exactly what they've done to build successful dashboards. How to democratize data so that all teams in an organization can benefit from it.
Speaker: Laura Klein, Principal at Users Know and Author of UX for Lean Startups
That's why Laura Klein, product manager and UX designer, has a set of tips to help application teams improve their embedded dashboards and reports. How to avoid common mistakes people make when presenting data. October 25, 2018 12:30 PM PST, 3:30 PM EST, 8:30 PM GMT And yet we have so many of them in our lives.
Speaker: Sam Owens, Product Management Lead, Namely Platform
Sam and Jessica faced a problem that many product managers face: their customers wanted better analytics and reporting, but analytics wasn’t the core function of the SaaS product Sam and Jessica manage. If your users would want analytics as part of their interface, you don't want to miss this session.
Speaker: Richard Cheng, Associate Product Manager, Mark43
Mark43 is on a mission to bring public safety data management into the 21st century. To fix traditionally paper-heavy and error-prone processes, they needed a secure and easy-to-use product experience that simplified and unified crime data collection and management. How efficient intelligence and analytics will benefit your users.
Speaker: Tim Herbig, Director, iridion
As a product manager, you probably know specific ways to gather data to inform your product decisions, like the ever-popular A/B test. Tim Herbig will share his hands-on approach to working with analytics in agile product management. Tim will discuss the line between being data-informed versus data-driven.
Speaker: Tristan Kromer, Lean Agile Coach, Kromatic
You'll learn: How to turn basic dashboard metrics into a financial model. May 1, 2018 11:00 AM PST, 2:00 PM EST, 7:00 PM GMT At the very least, they need to be able to see the impact of a change in retention rates to their user growth. Learn how margin of error impacts financial projections.
Speaker: Kate Owens and Megan Bubley, SpotHero, Diana Smith, Segment, and Erin Franz, Looker
As a product leader, you are tasked with collecting and synthesizing your customer’s interactions with your product.The great news is that there are many tools used across your company which collect unique parts of your user’s journey. As your sources of data increase, so do the complexities of unifying the data in a meaningful way.
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