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Mobile Customer Response Rates Grew by 20% Last Year: New Data from our 2018 Benchmark Report

Alchemer Mobile

In our recently released 2019 Mobile Customer Engagement Benchmark Report , we reviewed data from over 1,400 unique iOS and Android apps across all app categories (from January 2018 to December 2018) to understand how customer engagement and interaction rates have changed over the past few years.

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The top marketing statistics for 2018 and why they matter

Intercom, Inc.

For instance, the fundamentals of good marketing haven’t changed: crisp writing, a compelling story, strong brand, and of course, a great product to market. 2x: In 2018 our end users were sending 500 million messages a month, double the previous year (Intercom). DemandGen Report – 2017 Content Preferences Survey ). Engagement.

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Voice of the Customer Technology Buying: Turn Fear Into Power

Alchemer Mobile

In Gartner’s November 2019 “ Accelerate Buying Decisions ” article, analysts make an important distinction: “Technology buying is typically an act of change.” No matter your business, change and investment in new Voice of the Customer (VoC) technology can be scary. Over 150 S&P companies cited NPS in 2018 earnings calls.

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Innovate or Die: Using Technology to Avoid the Retail Graveyard

The Product Coalition

According to a recent report from Coresight , there have been 6,986 store closures so far this year. That exceeds the total number for all of 2018. One of the main reasons so many retail companies are in a death spiral is because they’ve been slow to adopt new technologies. To put it simply, innovate or die. Gymboree?—?the

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The tools we use: Challenging dogma in the design process

Intercom, Inc.

Many of us in the design and technology community pride ourselves on being tool builders, creating products that others can use to get things done. Tools are part of who we are. We all have a very fundamental relationship with the tools we use. We all have a very fundamental relationship with the tools we use.

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How customer support can keep up with customer expectations

Intercom, Inc.

In a recent survey of customer support leaders, Aircall, an internet phone system specifically built for online call centers, found that controlling costs was the No. Moreover, when new innovations are developed for the customer support industry, they are often framed as a way to cut costs rather than offering better service.

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5 Reasons Why You Need a Customer Feedback Platform

Alchemer Mobile

Partnering with a customer feedback platform to help you listen and respond to customers allows for a more targeted, strategic, and dollar-efficient approach to gathering and acting on feedback. Let’s look at five reasons why you should consider using a customer feedback platform. Which Customer Feedback Platform do You Use?