2018 Branding Positioning 
Intercom, Inc.
MAY 14, 2018
For instance, the fundamentals of good marketing haven’t changed: crisp writing, a compelling story, strong brand, and of course, a great product to market. 2x: In 2018 our end users were sending 500 million messages a month, double the previous year (Intercom). Rival IQ, 2018 ). from 8 minutes in 2016 ( eMarketer, 2017 ).
The Product Coalition
APRIL 19, 2019
Brand Facebook Inc. Though it might seem that Facebook as a brand is at its all-time low, their strongest asset Instagram is branded as its own entity without the stigma of its parent. Most big brands tend to do this, look at how many beers are named Miller?—?Miller Brand Apple Inc. Brand Alphabet Inc.
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Alchemer Mobile
APRIL 24, 2018
Mobile brands and devices. We scaled it quickly and have been leveraging it for a variety of brand and partner activations since. As a LastPass PM, my work positively affects the lives of millions of users every single day. The post Meet the PMs Who Created 2018’s Hottest Mobile Apps appeared first on Apptentive.
Bain Public
NOVEMBER 3, 2021
(Montreal, Canada) - A new era of digital information is beginning at Métro Média , a Bain Public alumni client, with the release of their brand new mobile application that is now available on the Apple App Store and the Google Play Store. This accomplishment is the tipping point of a new age at Métro Média. Working With Métro Média.
The Product Coalition
JULY 17, 2018
A great example of a brand understanding their consumer and delivering on those expectations is Wayfair’s use of augmented reality in their apps for iOS and Android platforms. Customers now demand that their experience with your brand is personalized to suit their specific needs. Will this fit in my living room and how will it look?
Alchemer Mobile
APRIL 25, 2019
Differences in how customers use Travel apps, along with how Travel brands leverage their apps as customer engagement tools, impact industry benchmarks for apps across the category. It’s also a great way for brands to promote new app features customers may be interested in, and to deepen relationships with their fans.
The Accidental Product Manager
FEBRUARY 5, 2024
Older consumers have power in numbers: in 2018, there were 52 million Americans over the age of 65, a figure that will nearly double to 95 million by 2060. Product Managers Respond To A Changing Market Customers over age 55 say their favorite retail brand no longer understands them or what they need. Subscribe now: Click Here!
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