Mixpanel

JULY 21, 2023

Over the past year, the design, brand, and engineering teams at Mixpanel have been working hard on a complete overhaul of how the world experiences us: our website. The Mixpanel homepage circa 2018. This is the new look and feel that we wound up with How did we get there? This meant rethinking our WordPress-powered stack.

Analytic Tools 52

Analytic Tools User Testing Customer Experience Vision 52

Intercom, Inc.

DECEMBER 31, 2019

If anything, this was the decade they collectively became leaders not just of the technology industry, but of industry itself – Apple overtook ExxonMobil as the world’s most valuable company by market cap in August 2011 (that month again), and then became the first trillion-dollar company by market cap in 2018.

Artificial Inteligence 259

Artificial Inteligence Entertainment Customer Experience Messaging 259

Business of Software Conference

NOVEMBER 12, 2019

In this talk from Business of Software Conference Europe 2018, she explains some of the advantages with examples from MeetEdgar. But in 2018 there’ve been some big changes in the social media landscape. That alone can be a great differentiating factor between you and a competitor. Also just taking any kind of risk.

Research Software 45

Research Software Software Review Data Visualization User Testing 45

The Product Coalition

OCTOBER 14, 2018

October//12//2018 Here are some interesting finds on UI/UX of the week! The article goes into details regarding the differentiation between user interviews and usability testing. Highlight of the article includes: “Great UX writing helps your users, but it also helps define your brand’s voice and the character of your product.

Article 60

Article UX User Testing Customer Feedback 60

Modus Create

FEBRUARY 24, 2020

Organizations from early-stage startups to mature enterprises have been prioritizing design and its methods as a competitive differentiator for years. About 90% of companies in their 2018 research aren’t fully realizing the full potential of their design teams. indicates the struggle is real. Get Involved with Research.

User Testing 106

User Testing Product Research Customer Experience CTO 106

Intercom, Inc.

JULY 21, 2022

Rachel now leads the marketing team at Notion, but back then, in 2018, Rachel was head of growth marketing at Slack. In 2018, we’re going to focus on the more typical demand gen functions. The table has in it all the components of the solution and three columns: “essentials”, “differentiators”, and “not now.”

Download 215

Download Feedback Software Data Visualization Customer Experience 215

Userpilot

JULY 24, 2023

Conduct market research to identify competitors and determine avenues for product differentiation. Next, analyze their product, brand, and marketing strategy. How you can differentiate your product from the competition. Craft your product positioning statement. Create and release your MVP with only core product features.

Product launches 79

Product launches User Testing Product Research ChatGPT 79

Business of Software Conference

NOVEMBER 12, 2019

In this talk from Business of Software Conference Europe 2018, she explains some of the advantages with examples from MeetEdgar. But in 2018 there’ve been some big changes in the social media landscape. That alone can be a great differentiating factor between you and a competitor. Also just taking any kind of risk.

Research Software 40

Research Software Software Review Data Visualization User Testing 40

The Accidental Product Manager

MAY 18, 2020

Product managers need to find a way to redefine the brand Image Credit: Arturo de Albornoz. One of the big things that the Papa John’s product managers had been able to setup was for Papa John’s to become the “official pizza of the NFL” However, in 2018 the chain decided to end its sponsorship of the National Football League.

Product Management 65

Product Management Product Manager Advertising Management 65

Pragmatic Marketing

JULY 18, 2018

This may well be true of the Golden State’s new privacy regulation - the California Consumer Privacy Act (CCPA) of 2018. In a highly competitive market with little obvious product difference, maybe transparency and communication can differentiate your brand.

User Testing 70

User Testing Data Visualization Technical Review Research Software 70

Pragmatic Marketing

JULY 18, 2018

This may well be true of the Golden State’s new privacy regulation - the California Consumer Privacy Act (CCPA) of 2018. In a highly competitive market with little obvious product difference, maybe transparency and communication can differentiate your brand.

User Testing 70

User Testing Data Visualization Technical Review Research Software 70

UX Studio

JUNE 30, 2023

A website that reflects their brand and meets the expectations of their target audience is just an example. San Jose, CA; San Francisco, CA $150 – $199 / hr Web Design, Corporate Identity, Graphic Design, Social Media Marketing, Animation, and Motion Design Propane Agency Propane Agency is a brand and digital experience agency.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

Business of Software Conference

AUGUST 30, 2019

It could be anything, your campaign so to speak are everywhere that your audience sees your brand for the first time. I don’t have brand affinity to a particular software. So you don’t see any of that in in these particular brands’ messaging. I was really excited that I could get BoS 2018 as a bit.ly

Messaging 40

Messaging Research Software Analytic Tools Feedback Software 40

Intercom, Inc.

AUGUST 30, 2018

Kate: I graduated with a graphic design degree in the late ’90s before there was anything like “user experience” and really got my start in graphic design, advertising, branding, and that kind of stuff. We’re often talking around where should the brand be, where should marketing be, where should product design be.

Customer Experience 149

Customer Experience Research Software Leadership User Testing 149

Indicative

OCTOBER 8, 2020

gamers’ weekly leisure time going to playing games as of 2018 — companies are sitting on treasure troves of insight. To capture market share, especially in light of competition for attention spans, a key differentiator for successful game developers will be the ability to deliver unique media experiences. The Mobile Narrative.

Data Visualization 145

Data Visualization Analytic Tools Research Software User Testing 145

Revulytics

MAY 10, 2017

Without an accurate picture of the software landscape, the customer can’t optimize usage, ensure efficiencies borne of integration and of course, exposes itself to enormous risk from security breaches that wreak havoc on brand value (and heavy compliance costs - see SAP vs. Diageo ). Driving a Holistic View.

Analytic Tools 59

Analytic Tools Data Visualization Customer Experience Customer Feedback 59

Gainsight

OCTOBER 23, 2019

In 2018, based on a new set of observations, we decided to update one of the core concepts of inbound marketing. You’re building differentiation through the customer experience. When you have more and more customers, they will define your brand, success, and growth. From Funnel To Flywheel. Your Flywheel Story Begins Today.

Inbound 55

Inbound User Testing Customer Experience Customer Feedback 55

Lenny Rachitsky

SEPTEMBER 3, 2024

The stronger and more differentiated the value promise, the more subscribers will pay and the longer they’ll keep paying. from 2018 to 2022 by focusing on current user retention rate (CURR). Building their businesses on a core value promise that provides enduring value. Source: Excerpt of Ladder onboarding screens 5.

User Testing 105

User Testing Feedback Software Framework Onboarding KPIs 105

Arpit Rai

MAY 24, 2019

In fact, based on the number of billboards I see around Bombay, it seems like Playlists is one of the first ways in which marketers at Spotify have chosen to differentiate their product in India. In fact, Jio acquired Saavn for $1 billion in 2018 to power its music streaming services.

Customer Experience 52

Customer Experience Advertising Data Visualization Differentiation 52

Mind the Product

MAY 5, 2020

For many organisations, this could provide a key differential for millions of loyal customers. What’s more, building for accessibility: Enhances your brand. For example, while working to improve the accessibility of their ride-hailing app in 2018, the team at iTaxi studied the WCAG 2.1 Drives innovation. Developers.

Reporting Tools 124

Reporting Tools Research Software Product Management Product Manager 124

Arpit Rai

MAY 24, 2019

In fact, based on the number of billboards I see around Bombay, it seems like Playlists is one of the first ways in which marketers at Spotify have chosen to differentiate their product in India. In fact, Jio acquired Saavn for $1 billion in 2018 to power its music streaming services.

Customer Experience 40

Customer Experience Advertising Data Visualization Differentiation 40

The Product Coalition

MARCH 23, 2018

To do so is to ignore psychographics completely, as well as overall differentiations within this group. To me, sending an email is the 2018 equivalent to sending snail mail. 61% of respondents would like to be contacted by brands through email. Let’s pick Thompson’s article apart and highlight some of what is wrong with it.

Technical Review 60

Technical Review Reporting Tools Research Software Product Research 60

Andrew Chen

JUNE 25, 2019

The quality and experience with that supply will reflect directly on your brand, not theirs. What’s your differentiator, and how will you maintain it? The main benefit is generally brand-building. Make sure to have brand guidelines that content creators must follow, otherwise the content ends up being bad. Cost : X-Large.

User Testing 111

User Testing Customer Experience Research Software Feedback Software 111

Gainsight

JULY 7, 2021

Meanwhile, Pulse the conference graduated from a ballroom in 2013 to a full takeover of the Intercontinental Hotel in 2014 , San Francisco’s Pier 48 in 2015 , the Oakland Convention Center in 2016 and 2017 , the San Mateo County Events Center in 2018 , and finally to the venue it was truly meant to call home, San Francisco’s Moscone Center, in 2019.

Feedback Software 45

Feedback Software Customer Experience Technical Review User Testing 45

Mixpanel

JUNE 17, 2020

As CTO at Primephonic , the Amsterdam-based music streaming service sometimes called “the Spotify of classical music,” Henrique Boregio has channeled this approach into his company’s product roadmap, focusing his team and resources on building differentiated features for the niche market segment. We officially launched in September 2018.

Onboarding KPIs 52

Onboarding KPIs KPI User Testing Roadmap 52

Mixpanel

JUNE 17, 2020

As CTO at Primephonic , the Amsterdam-based music streaming service sometimes called “the Spotify of classical music,” Henrique Boregio has channeled this approach into his company’s product roadmap, focusing his team and resources on building differentiated features for the niche market segment. We officially launched in September 2018.

Onboarding KPIs 52

Onboarding KPIs KPI User Testing Roadmap 52

Intercom, Inc.

AUGUST 1, 2019

I remember first meeting you and Enrique in August 2018, and your team was maybe 30 people? How have you been able to grow your brand and build the word of mouth momentum? We had this physical card in front of our customer, and that gave us the idea that we could build a brand early. — Brex (@brexHQ) June 19, 2018.

Strategy 36

Strategy Data Visualization Analytic Tools Startups 36

Andrew Chen

JUNE 25, 2019

The quality and experience with that supply will reflect directly on your brand, not theirs. What’s your differentiator, and how will you maintain it? The main benefit is generally brand-building. Make sure to have brand guidelines that content creators must follow, otherwise the content ends up being bad. Cost : X-Large.

User Testing 48

User Testing Customer Experience Research Software Feedback Software 48

Intercom, Inc.

JULY 28, 2020

They want fast and personal experiences from all brands, big and small. From a 2018 Salesforce survey, 80% percent of customers say that the experience a company provides is as important as its products or services; 57% have stopped buying from a company because a competitor provided a better experience. Customers now expect both.

Research Software 290

Research Software Customer Experience Data Visualization User Testing 290

Mind the Product

AUGUST 1, 2019

Whether it’s to stay competitive, differentiated, or solve for what they believe are their customers’ needs, some companies get locked into a cycle of feature FOMO – fear of missing out – that ends up stalling product innovation. Of course, product teams need to develop and ship new features. Measure What Matters.

Reporting Tools 155

Reporting Tools Data Visualization Customer Experience Product Research 155

Business of Software Conference

MAY 21, 2020

And all of these have brand recognition. Other organisations, like Google, offer fantastic learning opportunities and growth progression and we believe that most NGOs will also try to differentiate on their organisational purpose. And they compete on upside so they can always dangle the prospect of a future IPO.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Intercom, Inc.

MARCH 29, 2022

And that’s exactly why you’re here today; to explore, to be inspired and discover those new ways to create deeper relationships that grow loyalty, brand experiences that grow value, and customer insights that grow the business. We are announcing three brand new products today. Enjoy this time. Wayne Stewart: Yes.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

freshtrax

NOVEMBER 26, 2019

Highlighting this growth, Facebook entered the online dating market this past September with “ Facebook Dating ,” a platform it first announced in May 2018. It intends to enhance branding and user experience by focusing on UI and data manipulation. The online dating industry has been growing everywhere in the world for quite some time.

Research Software 115

Research Software Government User Testing Data Visualization 115

Andrew Chen

MAY 28, 2019

After this analysis, I’m looking for really differentiated verticals of audio. Many apps for listening to podcasts, but little differentiation or loyalty. The primary goal behind these podcasting initiatives is mostly brand-building and marketing, rather than driving revenue. but may not directly sound like podcasting.

Analytic Tools 93

Analytic Tools Research Software Feedback Software User Testing 93

Andrew Chen

MAY 28, 2019

After this analysis, I’m looking for really differentiated verticals of audio. Many apps for listening to podcasts, but little differentiation or loyalty. The primary goal behind these podcasting initiatives is mostly brand-building and marketing, rather than driving revenue. but may not directly sound like podcasting.

Analytic Tools 40

Analytic Tools Research Software Feedback Software User Testing 40