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Mobile Customer Response Rates Grew by 20% Last Year: New Data from our 2018 Benchmark Report

Alchemer Mobile

They need to be able to understand the analytics behind customer interaction and response rates so they can make data-driven decisions. In 2018, companies reached out to 25% of their customer base ; on Android, the rate was 21% while on iOS, it was 28%. As such, it’s not enough for companies to send communication into a vacuum.

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Food & Drink Apps: Using Industry Benchmark Data to Understand Changes in Mobile Customer Sentiment

Alchemer Mobile

The COVID-19 pandemic has more and more people using app-based food delivery services, and QSRs are seeing an influx of mobile payments at their drive-throughs with the closure of dine-in establishments. So, what can these brands do to capture, analyze, and act on these changing customer behaviors? Why is your app rating decreasing?

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Voice of the Customer Technology Buying: Turn Fear Into Power

Alchemer Mobile

In Gartner’s November 2019 “ Accelerate Buying Decisions ” article, analysts make an important distinction: “Technology buying is typically an act of change.” No matter your business, change and investment in new Voice of the Customer (VoC) technology can be scary. Over 150 S&P companies cited NPS in 2018 earnings calls.

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Why you Should Start With Customer Insight

Mind the Product

Without this, product leaders tend to either hedge their bets with small, safe, incremental adjustments or make no progress at all because they lack confidence in the right solution. A Tale of two Brands. Gibson and Fender are the two most iconic guitar brands. Gibson and Fender are the two most iconic guitar brands.

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Policy Solutions for Big Tech

The Product Coalition

Congress just released a damning 449 page antitrust report looking at the monopolistic practices of Amazon, Apple, Facebook and Google. “To This article is a commentary on the charges against big tech and some of the bolder policy solutions being explored around the world. This access to market data and preferential treatment (e.g.

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How to succeed in 2020: the most important insights from 8 recent market research studies

The Product Coalition

After all, when you know exactly what metrics are growing, what market leaders are betting on, how and what budgets are spent, what marketing solutions are chosen, what practices should be implemented and what to focus on in the near future, life becomes better. We hope this material will help you feel more confident in the coming year.

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What is Product Intelligence?

Amplitude

Product Intelligence software helps teams use their customer data to build great product experiences. It is also about changes in how cross-functional teams access, make sense of, and act on complex behavioral data. Data Literate. Shipping and Learning in Balance. ( McKinsey , The business value of design, October 2018).