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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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Software Product Owner Career Path

Userpilot

Starting a career as a software product owner requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for software product owners, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

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Best 15 NPS Survey Tools in 2024

Usersnap

NPS measures customer loyalty by asking how likely customers are to recommend your product or service to others. Finding the right tool was challenging for me as a product manager, but I realized how crucial the right choice is for quality feedback and business growth. They usually come with robust analytics and reporting features.

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The Product Strategy and the Product Life Cycle

Roman Pichler

The life cycle model is hence not a predictive tool that forecasts the value a product will generate. This may require several weeks of dedicated research and experimentation work. Take, for example, Google Wave , a messaging and collaboration tool launched in 2009. Take the iPhone again as an example.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

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Best Resources for Software Product Owners

Userpilot

Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. Managing multiple software products and teams brings new challenges for product owners. Let’s get started!

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Software Product Owner Salary [+ Resources to Advance]

Userpilot

Understanding the salary landscape for software product owners is crucial whether you’re entering the field or looking to advance your career. TL;DR A software product owner is an IT professional tasked to prioritize features , create and maintain product backlog, and work with a Scrum team throughout the product development cycle.