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Building Resolution Bot: How to apply machine learning in product development

Intercom, Inc.

Support teams get a lot of repeated inbound questions, which get tedious to answer. Resolution Bot took us just under a year to build, from first prototype in November 2017 to launch. We took an off-the-shelf Python search engine and built another test bot that could answer our own inbound support queries. Key takeaways.

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The future of customer acquisition with HubSpot’s Meghan Keaney Anderson

Intercom, Inc.

During the course of her time there, she’s seen HubSpot grow from a small, plucky startup into a billion dollar household name. Amazon collected 42% of all purchases made online in 2017. Source: HubSpot Research, State of Inbound 2018. Source: HubSpot Research, State of Inbound 2018.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. In fact, it feels pretty old school compared to some of the names of this list. Alternatives: ZoomInfo, LinkedIn Sales Navigator.

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Andrew Chen on finding the “fresh powder” in growth

Intercom, Inc.

Andrew’s been an angel investor and advisor for a slew of name-brand startups; however, he’s most widely known for his invaluable essays on growth. Adam: You wrote a great piece in 2017 outlining an economy where startups are getting cheaper to build but more expensive to grow. Fighting channel fatigue.

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Dialpad’s Dan O’Connell on how an all-in-one support approach can drive revenue

Intercom, Inc.

Early in 2017, Dan joined the speech analytics startup TalkIQ, which would later be acquired by Dialpad, as their CEO. All of those teams actually control much more revenue than our field sales organization does, which is out there cold calling and working inbound leads and trying to get new logos in the door.

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Turning Software Into Money | Paul Kenny, OceanLearning | BoS USA 2017

Business of Software Conference

In this talk from BoS USA 2017, Paul talked about the important things to get right to set your company up well to turn your software into money. Sometimes you will dig and in one of those bubbles will be the person’s name because they’re struggling or they have an impediment to go – some of them will be processes that you put in place.

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9 Must-Have Features To Look For In Customer Engagement Platforms (CEPs)

Userpilot

More than two-thirds of marketers responsible for customer experience compete solely based on customer experience, according to the 2017 Gartner Customer Experience in Marketing Survey. A lot of people think that personalization is about adding a customer’s name to every email or message. Gain competitive advantage.