Remove 2017 Remove Data Visualization Remove Inbound
article thumbnail

The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. But here’s the thing: a tool is not a strategy. The anatomy of a marketing tech stack [with recommended tools].

article thumbnail

Media Apps: 2020 Mobile Customer Engagement Benchmarks

Alchemer Mobile

When you have solid benchmarks to measure against, they can help you make sense of your own data and answer these questions. ?Download Download the 2020 Mobile App Engagement Benchmark Report for Media Apps. Data from our 2016 , 2017 , 2018 , and 2019 reports is included to show shifts in brand focus and engagement over time.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Intercom turns 10: Highlights from our first decade

Intercom, Inc.

We came to the belief that, yes, it was, but that the tools that were available at the time were the things holding people back. We came to see that there was great, great room for improvement and that there was an opportunity to create tools that could much better support human connection.”.

article thumbnail

Building Resolution Bot: How to apply machine learning in product development

Intercom, Inc.

Late last year, I spoke at the Predict Conference on how we built Resolution Bot, our intelligent support chatbot that can instantly resolve common questions. Support teams get a lot of repeated inbound questions, which get tedious to answer. Case study: Resolution Bot. A year in the life of a bot.

article thumbnail

How I treat creative copy like a product—using data

Mixpanel

It’s absolutely rooted in the empirical data that gives an objective understanding of your customers’ paint points and desires. And just like a product process, you need data to create something great. From customer research to monitoring and iteration, good copywriting is rooted in data. It’s a product unto itself.

article thumbnail

Dialpad’s Dan O’Connell on how an all-in-one support approach can drive revenue

Intercom, Inc.

Early in 2017, Dan joined the speech analytics startup TalkIQ, which would later be acquired by Dialpad, as their CEO. Most companies end up with a variety of tools that don’t really play nicely with each other. Prior to joining Dialpad, I was the CEO of a speech analytics startup called TalkIQ.

article thumbnail

Build a sustainable customer acquisition strategy

Intercom, Inc.

The best marketing in the world can’t help you if your product or service isn’t up to scratch. Affiliate marketing : The practice of paying other website owners (your “affiliates”) to recommend your product or service. Referrals : Programs where you pay existing customers to recommend your product or services.