Lenny Rachitsky

NOVEMBER 12, 2024

To anyone outside the product team, we are design, engineering, QA, data, knowledge team, and often marketing. This has been my ironclad rule since 2016, at three hypergrowth companies, while PMing multiple teams at once. OK, maybe we tie with engineering team leads.) These are all organized by swim lanes (e.g.

Product Research 108

Product Research Reporting Tools Data Visualization Research Software 108

Intercom, Inc.

FEBRUARY 25, 2019

We decided 2016 was going to be the year of invention. We had three big projects, and at the end of 2016 , we looked back and realized that we had shipped, with double the staff, 50 things. In 2016, big things. So we gave the project a name. I’m even embarrassed telling you what this name was.

Onboarding KPIs 160

Onboarding KPIs Customer Experience Naming Engineering 160

Lenny Rachitsky

FEBRUARY 25, 2025

At Headspace back in 2016, we had established our product roadmap and success metrics and our mission and vision, but teams were still confused about why we were working on the projects we chose. product marketing, user research, content design, etc.). Other functions could be added depending on availability/resourcing (e.g.

Strategy 117

Strategy Technical Review Product Strategy Product Research 117

Mind the Product

APRIL 11, 2018

We’ll look at the company’s early expansion beyond its hometown of Bristol and discuss latest developments as the company pivots the product to heavily invest in content marketing as part of its core value proposition. Product-market mismatches occurred when Wriggle’s platform tried to hit the ground running in London.

User Testing 157

User Testing Customer Experience User Experience Naming 157

Melissa Perri

DECEMBER 29, 2023

That was back in 2016. Back in the day, if you were a consultant or speaker and wanted to get noticed, you needed a book with a publisher's name on it. Writing a book isn't a shortcut to getting rich, and you shouldn't count on a windfall unless you're a big name with tons of fans. But my heart was set on Product Management.

Books 193

Books User Testing Customer Feedback Consulting 193

freshtrax

AUGUST 13, 2019

Although the food delivery service market in Japan differs a bit from the United States, residents of major cities in Japan often use quick-and-easy food delivery services to enjoy meals, from lunch at noon to boba tea at midnight. The market size of food delivery in Japan in 2018 was 408 billion yen (3.8 billion U.S. billion U.S.

Research Software 85

Research Software Marketing User Testing Customer Experience 85

Userpilot

APRIL 30, 2021

If you’re looking to scale up your SaaS business , you may have considered hiring a marketing agency. Rather than hiring a bunch of marketing people in-house and figuring out a process from scratch, it can sometimes be more cost-efficient to hire an agency, plug your business model into their existing systems, and press play.

Research Software 98

Research Software Marketing Technical Advisors Customer Experience 98

Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? There are some best practices you need to follow when it comes to a SaaS marketing strategy that works – it's not enough to simply copy-paste what other SaaS companies are doing. What is SaaS product marketing?

Feedback Software 98

Feedback Software Research Software User Testing Customer Feedback 98

bpma ProductHub

OCTOBER 16, 2016

For more than a decade people, departments and entire companies (including his own) have asked Paul Young, currently Vice President of Products at Pragmatic Marketing , to deliver successful and continuously improving products. Can you name two companies who you find particularly successful at both innovating and executing, and why?

Reporting Tools 150

Reporting Tools Research Software Analytic Tools User Testing 150

Intercom, Inc.

FEBRUARY 15, 2018

Adam: We had you back on in August 2016, so what have you been up to in the last year and a half? The importance of naming. One of the things that got cut way down or possibly totally eliminated was thinking about naming. Is this a name that’s easy to remember? Do you want to introduce who else is here?

Research Software 198

Research Software Feedback Software Weak Development Team User Testing 198

Intercom, Inc.

JULY 21, 2022

Along the way, we’ve interviewed trailblazers, business leaders, makers and doers to share their experience and insights on all things startup strategy, product management, design, marketing, customer experience, and much, much more. Rachel Hepworth: Introducing growth marketing to Slack. That just blows my mind. Here’s Rachel.

Download 215

Download Feedback Software Data Visualization Customer Experience 215

Intercom, Inc.

SEPTEMBER 15, 2022

Back in 2015 or 2016, I was studying in London, doing a master’s degree in business psychology. But by the time Oxford Dictionaries named the face with tears of joy emoji its 2015 word of the year, it was clear they were here to stay. Keith is the Editor in Chief of emojipedia.org. I know what you’re thinking.

Messaging 129

Messaging Reporting Tools Research Software Data Visualization 129

Business of Software Conference

NOVEMBER 26, 2018

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Jared Spool’s excoriation of the use of NPS by marketing departments had struck a chord earlier in the week. So I’m going to talk about Product-Market Fit.

User Testing 103

User Testing Product Marketing Engineering Feedback Software 103

freshtrax

MAY 8, 2019

the mobile payment market size in Japan is expected to increase from 8 million USD in 2017 to 48 million USD by 2023 (at the rate of 100 JPY = $ 0.8951 USD). Please note that these numbers above are the total market size of both NFC based solution and QR based solution. Release: October 2016. Release: October 2016.

Research Software 96

Research Software Banking User Testing Technology 96

Mind the Product

MARCH 2, 2018

A government survey published in May 2016 revealed that two-thirds of large UK businesses had been hit by a cyber breach or attack in the previous 12 months. These variables may include data like name and address, or sensitive variables like sexual orientation or political beliefs. They really shouldn’t. Principles of Personal Data.

Data Visualization 125

Data Visualization Systems Review Software Review Customer Experience 125

Product Talk

DECEMBER 18, 2024

Teresa Torres: I chuckled a little bit there because I gave a conference talk in 2016 in Lisbon. I chose this market because Netflix is in 100+ countries and everybody is familiar with it. Nothing even remotely that could identifyany proper nouns, company names, product namesall removed. Does that work together?

Product Research 222

Product Research Research Software Analytic Tools Feedback Software 222

The Product Coalition

JULY 28, 2022

It is inspired by sources such as Eric Ries’ book “The Leaders Guide” and Pivotal’s associated workshop organized in 2016. As a side note, I am here referring to products, but the same steps can be applied to services, companies, go-to-market strategies, geographical expansions, and much more. What are your growth hypotheses?

Data Visualization 132

Data Visualization Startups Customer Experience User Testing 132

Intercom, Inc.

AUGUST 20, 2020

Alex’s projects, including founding members-only entrepreneurial community Bossbabe, have earned her some serious clout – Fast Company found her ideas so promising they named her one of their “ Top 100 Most Creative People in Business ” in 2016. Design and marketing for human nature. The internet gives us that capability.

Research Software 243

Research Software Technology Telecommunications User Testing 243

freshtrax

AUGUST 3, 2021

According to Amy Jin , who spoke at an event by Startup Grind on Women’s Leadership , there are more CEOs named Mike than women CEOs in the world. While still in highschool, Rika started her company, AMF, a marketing startup run entirely by girls in their teens. The startup world is completely male dominated. million people.

Research Software 98

Research Software Startups Consulting Education 98

Arkenea

JANUARY 1, 2025

Google followed suit and launchedGoogle Play – ‘An evolution of Android Market’ In 2012, Google took a big new step in bringing all of its content arms under one roof Google Play. It rebranded Android Market, Google Music, Google Books, and its video offerings into one single marketplace. ’ And,what comes next?

Healthcare 98

Healthcare Wireless Download Startups 98

Userpilot

DECEMBER 23, 2020

We’ve interviewed several prominent names in the industry, including the CEO of Product School, Carlos Gonzalez de Villaumbrosia; Andrea Saez, Head of Product Growth and Education at ProdPad; Gen Furukawa, Co-Founder at Prehook; Natália Kimli?ková, Trends to Watch In Product – Table of Contents. Gamification & Personalization.

Analytic Tools 122

Analytic Tools Onboarding KPIs Data Visualization Product Research 122

Userpilot

SEPTEMBER 15, 2023

TL;DR Concept testing evaluates an idea before it’s introduced to the market to gauge its potential success. Concept testing helps to build customer relationships, understand customer needs , and gather market research data to drive decision-making. Book a demo and get started! What is concept testing?

User Testing 105

User Testing Feedback Software Product Research Analytic Tools 105

freshtrax

AUGUST 27, 2019

To be successful in any market, properly marketing your business to the right audience and choosing the right marketing tactics are very important factors to consider. In this age of technology, social media has become a very powerful and popular marketing tool that can reach a large population and a variety of users.

Research Software 96

Research Software User Testing Data Visualization Magazine 96

freshtrax

AUGUST 6, 2019

Have you ever wondered where the name “btrax” comes from? In 2016, btrax partnered with Fukuoka City to bring entrepreneurs from Japan to San Francisco! freshtrax is btrax’s blog where readers can find articles on the latest marketing, business, and design trends in Japan and America. You can read about the launch here.

User Testing 81

User Testing Customer Experience Naming Vision 81

UX Studio: Product Management

NOVEMBER 24, 2020

Aplana is a privately held software development company that has been on the market for 20 years. The founder, Jinny Oh, is also a SAAS UX Expert with over 10 years of business and marketing experience. . The company has been on the market for 26 years and has closed over 750 projects. . Wandr studio. Echo & Co. Fuzzy Math.

Product Research 116

Product Research Research Software Software Review Technical Review 116

Melissa Perri

MAY 5, 2016

And it’s not something you build only once, and then consider the job done.” - Yevgeniy Brikman, Y Combinator, 2016 Confusing, yes? All these products were searching for product-market fit. Delivering this product to market as fast as possible is the ultimate goal, so you can get feedback from customers and iterate.

User Testing 120

User Testing Feedback Software Customer Experience Research Software 120

Intercom, Inc.

NOVEMBER 11, 2021

We had them on the podcast way back in 2016, and they’ve even been a guest contributor to our book Intercom on Onboarding. Over the years, Samuel has realized the product you spend so much time marketing is just a path to help people solve a problem. I’d love to hear about the framework the title is named after.

Customer Experience 254

Customer Experience Onboarding KPIs User Testing Feedback Software 254

UX Studio

DECEMBER 14, 2023

I remember my first impression when I came across their name: These people are doing something special and valuable, and I want to be part of it. 2016: Our book I remember joining the company around the time when the very 1st copies of our book were delivered in our apartment office in the summer of 2016.

Research Software 90

Research Software UX Feedback Software User Testing 90

Userzoom

APRIL 4, 2018

Web accessibility is the name given to the practice of making websites more usable and inclusive to people with disabilities. The Global Economics of Disability Annual Report 2016 estimated the global population of people with disabilities (PWD)) as 1.3 billion: a market equivalent in size to the population of China.

Data Visualization 96

Data Visualization User Testing Reporting Tools Customer Experience 96

The Product Coalition

JUNE 17, 2019

Banks bragged about poaching the best specialists from competitors and having the biggest and most powerful IT departments on the market. Meanwhile, the market offers turnkey development and implementation for just about any technological solution. no real names, numbers or data are shared with developers.

Banking 107

Banking Development Team Review Software Review Technical Review 107

The Product Coalition

NOVEMBER 21, 2019

The influencer market has boomed in the last few years and is anticipated to grow to a $6.5bn industry by 2020. Facebook, the parent entity of Instagram, has been under the constant scrutiny of Data Privacy violations and has continuously been blamed for the 2016 US election meddling.

KPI 79

KPI Branding Government Customer Experience 79

Mind the Product

JANUARY 23, 2017

In January 2015 Nate was named the Chief Product Officer for Pluralsight, the largest providers of online technology learning, where he built a user centered product team, and in February 2016 Nate’s role expanded to Chief Experience Office to also oversee Development, Content, and Product Marketing.

Research Software 70

Research Software User Testing Customer Experience Workshop 70

Product Talk

SEPTEMBER 6, 2023

I think it’s always evolving because our leadership team is always evolving, the market is always evolving, but I think we underestimate how much we have to communicate that strategic context, how often, and in what forms, and how to make it really tangible and concrete for our teams. That means nobody in the market is your customer.

Product Research 293

Product Research User Testing Research Software Feedback Software 293

freshtrax

JULY 16, 2019

Top 10 Japanese Startups by Market Capitalization. The Tokyo Stock Exchange (TSE) is the world’s third largest and Asia’s largest exchange by market capitalization. We will focus on the Market of the High-growth and Emerging Stocks (Mothers) market which is usually where the shares of startup companies are listed and traded.

Research Software 91

Research Software Reporting Tools Startups Data Visualization 91

Mind the Product

MARCH 16, 2017

In January 2015 Nate was named the Chief Product Officer for Pluralsight, the largest providers of online technology learning, where he built a user centered product team, and in February 2016 Nate’s role expanded to Chief Experience Office to also oversee Development, Content, and Product Marketing.

Research Software 79

Research Software User Testing Product Research Workshop 79

Mind the Product

APRIL 18, 2017

In January 2015 Nate was named the Chief Product Officer for Pluralsight, the largest providers of online technology learning, where he built a user centered product team, and in February 2016 Nate’s role expanded to Chief Experience Office to also oversee Development, Content, and Product Marketing.

Research Software 87

Research Software User Testing Customer Experience Workshop 87

The Accidental Product Manager

JUNE 11, 2018

The market for coffee has become so large and so well served that the Starbucks product managers have a real problem on their hands. So you’re a product manager with a well-known brand and a saturated market. Facing this very dilemma, the Starbucks product managers have taken a look around in their market.

Product Management 69

Product Management Product Manager Management Management 69