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19 Curated SaaS Product Marketing Examples For Every Stage Of The User Journey

Userpilot

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? SaaS product marketing is the strategies and tactics applied to software products and apps to create demand and drive the adoption and retention of said product by the end-user. What is SaaS product marketing?

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Why you Need a Product Analytics Playbook

Mind the Product

When it comes to successfully implementing a data-informed approach to product analytics, it’s easy to find lists of tips and tactics. Every product is different, of course. Amplitude has taken these best practices from across the industry and collected them in The Product Analytics Playbook.

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What are the major product management trends in 2016?

DISQO

We surveyed more than 150 product managers to source data and perspectives on the evolving field of product management. We collected insights that range from the most common challenges to the latest tools and technologies. Below are three findings, but you can download the full report here.

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What are the major product management trends in 2016?

DISQO

We surveyed more than 150 product managers to source data and perspectives on the evolving field of product management. We collected insights that range from the most common challenges to the latest tools and technologies. Below are three findings, but you can download the full report here.

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How Can Product Leaders Support Continuous Discovery?

Product Talk

In addition to delivering a keynote at the Product at Heart conference (in case you missed it, you can find the video and transcript of that presentation here ), conference co-organizer Petra Wille also invited me to participate in a fireside chat at the Leadership Forum event. Introduction: What Is Product Discovery?

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Writing a Book: How Continuous Discovery Helped Me Write a Better Book

Product Talk

It won’t surprise you to hear that I use the same continuous discovery habits that I wrote about in my book to run my business. My primary objective across my business is to increase the number of product trios who adopt a continuous cadence to their discovery work. But blog analytics (views and shares) don’t track impact.

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Can chatbots engage distracted consumers in healthcare?

DISQO

billion people having interfaced with one in 2016. We used Alpha to gain objective data directly from thousands of chatbot users about their actual wants and needs. Then we tested potential solutions by running experiments to find out how they would react to it and see where there are opportunities to effectively engage patients.