Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? There are some best practices you need to follow when it comes to a SaaS marketing strategy that works – it's not enough to simply copy-paste what other SaaS companies are doing. Use in-app Checklists to guide your users.

Feedback Software 82

Feedback Software Research Software User Testing Customer Feedback 82

Intercom, Inc.

FEBRUARY 6, 2020

And so in 2013, the marketplace launched Udemy for Business with an eye on acquiring corporations alongside the nearly two million learners they had at the time. What started off as little more than an experiment has paid dividends. In 2019 research firm IDC found them to deliver 869% ROI (??)

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Intercom, Inc.

AUGUST 20, 2020

Unpacking this central conundrum is at the heart of Alex Wolf’ s work – the self-described “consumer-facing anthropologist” has made a career by thinking deeply and talking widely about issues related to the pervasive role of technology in modern life. She asks what are the risks involved in “outsourcing” so many of our skills to technology.

Research Software 243

Research Software Technology Telecommunications User Testing 243

Alchemer Mobile

MAY 21, 2020

2020 has been volatile for Finance apps. COVID-19 hit apps in the Finance category with a one-two punch, with heavy increases in usage as well as staggering drops in economic activity. Apptentive published our 2020 Mobile App Engagement Benchmark Report for Finance apps in early March, right as COVID-19 hit North America hard.

Finance 147

Finance Feedback Software User Testing Research Software 147

Alchemer Mobile

FEBRUARY 7, 2019

The convenience and near-instant gratification offered by apps in the Food and Drink category is a key part of our modern-day lives. Food and drink apps straddle both the physical and digital worlds, and work to blur the lines between the two. The potential reach of food and drink apps is just being realized.

Feedback Software 157

Feedback Software User Testing Customer Feedback Research Software 157

Melissa Perri

JANUARY 4, 2020

These are a few of my observations and personal experiences. 2019: "How do I hire a Chief Product Officer? . -- 2013: "My ppl are not allowed to talk to customers. 2019: "Duh, of course I want my people talking to customers. 2018: "Can you teach people how to do MVP experiments? It is too risky. We will get sued.

User Testing 386

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The Product Coalition

SEPTEMBER 7, 2024

A lot of times we focus on consistency. Streaks motivate users to keep up a consistent behavior, like logging into an app every day. Fresh Starts give users a clean slate to start over, like setting new goals at the beginning of the year. That’s key when you’re thinking about the metrics your app tracks.

User Testing 113

User Testing Customer Experience Customer Feedback Research Software 113

Userpilot

SEPTEMBER 15, 2023

Concept testing helps to build customer relationships, understand customer needs , and gather market research data to drive decision-making. To ensure they’re suitable, you can ask users for feedback on new website designs before they launch. Get feedback on different messaging and ads to find which resonates.

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Userpilot

JULY 13, 2021

The UI of your SaaS needs to leave a lasting impression on your users, which is why we’ve compiled a list of 11 top UI designers for you. The list is based on what SaaS owners are recommending in several popular Facebook groups. It takes just one clunky UI element to drive someone away from your site or app. 2: Hatchly.

Research Software 98

Research Software Feedback Software Data Visualization Reporting Tools 98

Alchemer Mobile

APRIL 21, 2020

Do you want to know how your mobile app engagement data compares to others in your industry? This information is critical for most product managers and mobile marketers to optimize the mobile customer experience. We’ve gathered and analyzed customer engagement data from the mobile apps in the following categories: Finance.

Travel 147

Travel Finance Research Software User Testing 147

The Product Coalition

JANUARY 12, 2022

They kept their model away from traditional sales-led growth through product innovation, customer experience and still managed to be best-in-class. Away from these sales pitches, freemium or trial version makes the user hooked to product, onboard themselves that push them to upgrade the subscription.

Research Software 160

Research Software Technical Review Strategy Product Research 160

Intercom, Inc.

FEBRUARY 18, 2019

If you have followed us over at Sherlock , you will likely have heard us say many times that product engagement is the lifeblood of any SaaS business. This is because the entire SaaS business model is dependent on people using (and getting value from) your product consistently over time. Active vs engaged users.

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Userpilot

MARCH 6, 2020

As a team supporting diversity and women in tech – we decided to use the International Women’s Day as an opportunity to showcase some of the best talent in the industry – and interviewed the top female Product Managers, Product Owners and SaaS founders and CEOs. Women in SaaS. Women in Product.

Research Software 132

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Intercom, Inc.

MAY 14, 2018

At the same time, consumers are complex creatures – we’re constantly evolving and tuning out marketing noise. The best marketers evolve alongside their audiences – experimenting with new tactics, revisiting assumptions about who their buyers are and how they buy. from 8 minutes in 2016 ( eMarketer, 2017 ). Engagement.

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UX Studio

DECEMBER 14, 2023

In the heart of Hungary, we just started to read about ergonomy and user-friendly design, but proper UX research wasn’t part of the process and widespread yet. I believe that the foundations were put down by the first designers and researchers who joined UX studio in the early years. But UX studio did.

Research Software 90

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Userpilot

AUGUST 3, 2022

It aligns every message with your customer’s needs. A good messaging strategy should have a clear goal, differentiate your brand from the competition, provide personalized messages for a specific audience, and tell the brand story at each stage of the customer journey. Product Manager user persona example by Userpilot.

Research Software 90

Research Software Feedback Software Messaging Reporting Tools 90

The Product Coalition

FEBRUARY 6, 2020

After all, when you know exactly what metrics are growing, what market leaders are betting on, how and what budgets are spent, what marketing solutions are chosen, what practices should be implemented and what to focus on in the near future, life becomes better. Marketers succeed in personalization in real time.

Data Visualization 78

Data Visualization Research Software Reporting Tools Analytic Tools 78

Userpilot

DECEMBER 17, 2021

Choosing between the multiple SaaS pricing models is an essential step that every business needs to take to drive product growth. SaaS pricing strategies differ from traditional products because most businesses use a subscription-based SaaS pricing model. How is SaaS pricing different? SaaS pricing models types.

Research Software 86

Research Software User Testing Strategy Customer Experience 86

eG Innovations

JUNE 7, 2021

This blog summarizes research that I’ve done into understanding AIOps – what it is, why analysts and customers are so interested in this technology and what are some of the benefits that it offers. Figure 1: Gartner’s representation of an AIOps platform. What is AIOps? What is the Need for AIOps?

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Userpilot

APRIL 8, 2022

Hint: it starts with user feedback. Joanna founded and ran the Kolko PR agency from 2010 to 2016 where she noticed there was a need to automate the PR processes and there was no tool on the market to make that possible. Before co-founding Prowly, Joanna founded and ran Kolko PR agency from 2010 to 2016.

User Testing 89

User Testing Feedback Software Research Software Product Marketing 89

UX Studio: Product Management

SEPTEMBER 12, 2021

The British dystopian series, Black Mirror envisions our worst nightmares about technology. The concern about how everyday digital experiences influence our lives has been growing louder than ever. . Relations between technology and design. Technology is based. They made names and photos front and center on the platform.

Research Software 138

Research Software Data Visualization Reporting Tools User Testing 138

The Product Coalition

JANUARY 5, 2021

No longer just activities of fringe groups who are perpetually looking for an opportunity to lecture you about composting, mindfulness has now become a commonplace word, lauded by research, celebrities, and companies alike. In 2016, Sleep Stories was born. In 2018, Calm quadrupled its revenue to become a profitable business.

Customer Experience 113

Customer Experience User Testing Research Software Data Visualization 113

Mind the Product

DECEMBER 27, 2016

As if we needed more proof that all product managers are obsessed with finding ever-better tools to do our jobs with, this ProductTank talk by Janna Bastow where she shared her essential product management toolkit for every stage of the product management lifecycle was one of the most popular this year. The Experience is the Product.

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UX Studio: Product Management

FEBRUARY 2, 2022

In 2016, Brad Frost introduced atomic design: a new approach to designing systems in which all interfaces can be broken down into small, modular building blocks that can be reused and recombined. Last week, we discussed what research repositories are and why researchers, designers, and product managers alike should invest in them.

User Testing 88

User Testing Research Software Product Research Customer Feedback 88

Product Talk

APRIL 8, 2020

For this post, we spoke with a product team from Simply Business about some of the major lessons they’ve learned since adopting continuous discovery habits like interviewing their customers, questioning their assumptions , and using the opportunity solution tree to guide their work. Want to check out the other posts in this series?

Product Research 278

Product Research User Testing Research Software Data Visualization 278

The Product Coalition

JULY 17, 2018

to find this year’s top app development agencies. After reading a bunch of content from other app development professionals, journalists, tech bloggers and the like, we realized that there are many good companies out there, and that everyone has a different favorite. Gold 2016, are among them. for four consecutive years.

Research Software 60

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UX Studio

JUNE 25, 2019

Have you ever thought of designing apps for seniors? I’ve collected five of the dozens of interesting traits for the elderly I’ve come across during my projects as a UX researcher. The 20-30–year-old, tech-savvy people who live in large cities and tend to download new and exciting apps make up our audience base.” Here they go.

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Research Software Feedback Software User Testing Product Research 98

Userpilot

APRIL 30, 2021

If you’re looking to scale up your SaaS business , you may have considered hiring a marketing agency. Rather than hiring a bunch of marketing people in-house and figuring out a process from scratch, it can sometimes be more cost-efficient to hire an agency, plug your business model into their existing systems, and press play.

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Research Software Marketing Technical Advisors Customer Experience 98

freshtrax

JULY 16, 2019

In recent years, venture capitalist (VC) investments for domestic businesses have grown 8 times larger than it was in 2013. PKSHA Technology Inc. It is an e-commerce company that provides a platform on the C2C online resale marketplace. PKSHA Technology Inc. The platform primarily sells A.I. Market Capitalization.

Research Software 91

Research Software Reporting Tools Startups Data Visualization 91

Userpilot

JUNE 25, 2021

Both of them may become Snapchat users eventually but the 16-year old is more likely to adopt it sooner. How to improve product adoption for your SaaS at each stage of the Product Adoption Curve. The best Product Adoption tools. They’re technology enthusiasts and are usually quite technical. It seems impossible, right?

Analytic Tools 59

Analytic Tools Feedback Software Research Software User Testing 59

freshtrax

DECEMBER 1, 2023

No-code tools are now frequently used in the field of web development. In the past two years, our company has been using no-code tools in our projects. These tools have allowed designers to work efficiently, from the execution of the design to the implementation and development phase. Image source. Image source.

Research Software 59

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Andrew Chen

JULY 20, 2020

When I joined Instagram in 2016, the product had over 400 million users, but the growth rate had slowed. Our success was anchored on what I now call The Adjacent User Theory. The Adjacent Users are aware of a product and possibly tried using the it, but are not able to successfully become an engaged user.

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User Testing Customer Experience Customer Feedback Research Software 145

Product Talk

SEPTEMBER 6, 2023

We discussed a few of the common stages companies tend to go through when they adopt continuous discovery , some of the challenges and setbacks they’re likely to experience, and how leaders specifically can help teams overcome them. It’s just, how do we make better decisions about what to build, and include the customer in the process?

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Intercom, Inc.

SEPTEMBER 15, 2022

But historically, our communication technology has been mostly text-based. We use them to add richness to online conversations, emphasize a point, and even create a sense of rapport with customers. Tomoko Yokoi, researcher and advisor in digital transformations at the IMD Business School in Switzerland. Enter the emoji.

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The Product Coalition

JULY 23, 2019

However, today they are a serious line of mobile technology that requires even more serious measuring and optimization, in order to enhance consumers’ interactions with wearables. Wearables are one of the most groundbreaking trends in mobile app development in recent years. You need to understand the immediate needs of your user.

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Research Software User Testing Technical Review Customer Experience 60

Good Product Manager

DECEMBER 2, 2015

We’ve been busy at SiriusDecisions with a lot of new research and resources for b-to-b product management leaders and product managers: The ABCs of Product Management Technologies. In my first post for the new SiriusDecisions Marketplace, I cover The ABCs of Product Management Technologies.

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Research Software Analytic Tools Technology Product Management 79

Gainsight

JUNE 8, 2022

In Customer Success circles, we practice the belief that when a company has the customer at the center of all that it does, customer outcomes will be achieved. his means that the product or service that a company is providing satisfies customers’ business needs. Make the Mission Known. One that comes to mind is SpaceX.

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