2014 User Testing Vision 
The Product Guy
JUNE 20, 2019
When I joined Wetu in 2014, I was the 7th employee, we had just over 100 companies using our software, we were exclusively available in Africa, and the product was already 5 years old. As the first and most senior PM, I recognized the need to clarify vision, formalize processes, and set a proactive agenda moving forward.
The Product Coalition
SEPTEMBER 7, 2022
Minimum Viable Products: Why You Should Test Before Investing In Ideas Let’s analyze the advantages of MVP-based software development. If you look into the problem carefully, you’ll see that all the relevant reasons for failure : changing requirements, weak arrangement, insufficient investment and test activities? a skateboard.
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UX Planet
FEBRUARY 10, 2024
In the field of UX research, Systems Thinking can bring many benefits to strategic planning, allowing for a broader and more integrated view of the user ecosystem. Feedback loops: a system’s outputs affect its inputs, creating loops. Understanding the various stakeholders involved in the ecosystem beyond the direct user.
Roman Pichler
JANUARY 8, 2019
Consequently, rewriting efforts are often focused on replacing like-for-like: The users get the same product dressed up in new technologies. While this approach works, I wastes the opportunity to innovate and create more value for the users and business. Take Microsoft Office as an example. Start with Product Discovery.
Intercom, Inc.
JUNE 20, 2018
As Intercom’s customer base moved upmarket, it became increasingly obvious to us in Sales that what worked well in our product for early-stage startups didn’t for larger companies. But we quickly realized that the job of sales at Intercom is two-fold: to drive revenue for the company and be the voice of our customers.
Userpilot
SEPTEMBER 15, 2023
What is concept testing and how can it help accelerate your product-led growth ? In this article, we’ll go over some concept testing examples from some of the best B2B and B2C brands to help you get started with your strategy. Validate new features by asking users if they helped to achieve their goals.
Intercom, Inc.
JANUARY 14, 2021
With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.
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