Userpilot

SEPTEMBER 15, 2023

What is concept testing and how can it help accelerate your product-led growth ? In this article, we’ll go over some concept testing examples from some of the best B2B and B2C brands to help you get started with your strategy. Validate new features by asking users if they helped to achieve their goals.

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ProductPlan

APRIL 9, 2020

Carlos González de Villaumbrosia has over 10 years of experience building teams and digital products in the US, Europe, and Latin America. Carlos founded Product School in San Francisco in 2014. Today, the company is the global leader in product management training with 20 campuses worldwide and a live online campus.

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Intercom, Inc.

JUNE 20, 2018

As Intercom’s customer base moved upmarket, it became increasingly obvious to us in Sales that what worked well in our product for early-stage startups didn’t for larger companies. To fix it, we had to change how we worked with our product team. Trial and error: adding sales input to the product roadmap.

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Mind the Product

OCTOBER 27, 2016

I believe the same synthesis of skill sets is occurring between marketers and product managers, but all too often, they’re treated organisationally as separate disciplines, broken up into siloed teams. To quote Adaptive Path co-founder Peter Merholz from this blog: “The experience is the product.”. Easier said than done though, right?

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Roman Pichler

APRIL 2, 2019

A small group of qualified individuals who have the right skills and motivation can be more productive than many individuals who lack the necessary expertise and act out of obligation. This is true for product people and development team members alike in my experience. No wonder that the individuals struggled and the product suffered.

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Intercom, Inc.

APRIL 26, 2018

The most successful products aren’t always the ones that win. Often, it’s the products that are first to mind. The products that create habits. His best-selling book Hooked explores how to design habit-forming products, and you can keep up with his writing and research at NirAndFar.com.

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Intercom, Inc.

SEPTEMBER 28, 2021

As Intercom grows, we’re moving into new markets and serving new customers. For product managers, this means evolving to build for upmarket companies while ensuring Intercom’s long-standing customers remain at the center of what we do. In recent years we have increasingly focused on upmarket, enterprise-scale customers.

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Arkenea

APRIL 10, 2025

In a fastmoving digital economy, many organizations leverage outsourced software product development to accelerate innovation, control costs, and tap into global expertise. Rather than building and maintaining a large inhouse team, businesses partner with specialized vendors to handle design, development, testing, and deployment.

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Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

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Intercom, Inc.

JULY 1, 2019

At Collision , I spoke about the new techniques that product owners and marketers will need to navigate the world of customer relationships. And that changes a lot: how we think about marketing, how we think about what our product is and how we think about what customer success actually is.

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Roman Pichler

JUNE 14, 2016

What is a product ? But when it comes to digital products, this definition has only limited applicability. Is that a product? Or is the entire website the product? Products go through different life cycle stages: they are created and launched; they develop, grow, mature; and eventually, they die.

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Intercom, Inc.

MAY 1, 2018

Convincing potential users to sign up for your product isn’t easy. The latest batch of billion-dollar companies are built on high customer retention. They help their users be successful, and that means providing great onboarding. Most specifically, the industry came up with this beautiful idea of A/B testing.

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Product Talk

JUNE 12, 2019

It’s been a blast seeing product people put it into practice. I first met Hope in 2014 when she asked me to coach her product teams at CareerBuilder. Since leaving BeachBody, Hope has worked as a product consultant and coach. She uses my continuous discovery curriculum to coach product teams just as I do.

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Lenny Rachitsky

APRIL 11, 2024

Brought to you by: • WorkOS —The modern API for auth and user identity • Eppo —Run reliable, impactful experiments • CommandBar —AI-powered user assistance for modern products and impatient users — Todd Jackson is a Partner at First Round Capital.

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The Product Coalition

FEBRUARY 14, 2022

How many times have you heard the phrase “It’s research, it will be ready when it’s ready”? If you manage AI products, the answer is probably “many”. AI product management is a unique beast that can be quite challenging, but there are ways to make it easier. In algorithmic research, this is very prominent. Here’s how.

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Alchemer Mobile

OCTOBER 2, 2018

We were honored to host Keerthi Thiruvazhi, Director of Digital Product Management at Starbucks , at this year’s Customer Love Summit. This evolution has created an immense opportunity for companies to create customer experiences that make their lives both easier and also more enjoyable. They still like me.

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Mind the Product

AUGUST 8, 2019

Fitness and sport innovation today is a combination of digital and physical elements, whether it’s wearable fitness trackers or personalized digital coaching programs. As Gatorade has moved towards becoming a platform business, we’ve kept the following product principles in mind: 1. The Gx Sweat Patch.

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Mind the Product

AUGUST 30, 2018

For the past 7 years Mind the Product has run #mtpcon in London and San Francisco and #mtpengage in Hamburg – the biggest and best product management conferences in the world. Mastering the Problem Space for Product/Market Fit by Dan Olsen. Quantifying Qualitative Research by Leisa Reichelt. Marty Cagan.

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The Product Coalition

MAY 9, 2020

A lot of information and knowledge comes your way when you’re a new Product Manager. But one of the major concepts you absolutely need to get your head around is Product-Market Fit. If you don’t do your research, and understand how your product fits into the market (see what we did there?) So let’s dive in.

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Good Product Manager

SEPTEMBER 23, 2014

Priorities for Product Management Leaders. There’s something I hear a lot when talking with product management leaders about challenges – some variation of, “We can’t be the only ones having these issues… are we?” The survey only has 4 questions and should take less than 5 minutes to complete.

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Intercom, Inc.

DECEMBER 18, 2018

Email is one of the most effective channels that a business can use to reach its customers. You might think we’re all about live chat here at Intercom, but we’re true believers in building relationships with users no matter the medium. Recommendations for similar products. Come back” campaigns for inactive users.

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The Product Coalition

SEPTEMBER 7, 2024

Streaks motivate users to keep up a consistent behavior, like logging into an app every day. Fresh Starts give users a clean slate to start over, like setting new goals at the beginning of the year. Kind of fitting here. The real impact comes not from the numbers themselves but from how you present them to the user.

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Lenny Rachitsky

MAY 14, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. Subscribe now 🚨 Please take my reader survey 🚨 It’ll take 3 minutes and will impact the future of my newsletter and podcast 👇 Start survey Q: How do I know if I should pivot or stay the course?

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Mind the Product

JULY 1, 2019

Smart candidates know they need to prepare thoroughly for their product management interviews. Do not go into a product management interview without preparing questions for your interviewer. Winging it or asking generic questions here can kill your chances at landing a product management job.

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Mind the Product

MAY 25, 2018

In 2012, when I was working as part of the JustGiving team responsible for innovative products and disruptive business models, we decided to test how people could raise money for non-charitable good causes. From there we put together a basic roadmap and started writing user stories. 2013 – Launch as Yimby.

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Product Innovation Educators

MARCH 27, 2023

Lessons for product managers from PDMA’s Outstanding Corporate Innovators Award Every year the Product Management and Development Association (PDMA) recognizes an organization with the Outstanding Corporate Innovators Award (OCI). Sally spent 36 years with The Dow Chemical Company and GlaxoSmithKline Consumer Healthcare.

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UX Planet

FEBRUARY 5, 2025

Collaborating on digital product design with engineers or managers follows the same principles as the prisoners dilemmaboth of you can either cooperate or defect. For example, the more technical the product, the larger the designers technology gap that must be filled by an engineer. Prisoners dilemma in digital productdesign.

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Intercom, Inc.

AUGUST 8, 2019

?. Today, we’re dissecting the customer experience at one of the hottest companies around: Slack. As someone who’s immersed in customer-experience questions and concerns day-in and day-out here at Intercom, I was fascinated to hear how Slack’s entire team dedicated itself to thinking about the end-to-end customer experience.

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Mind the Product

OCTOBER 20, 2016

Specifically, looking back on my journey of inheriting legacy app builds and a rapidly evolving customer, whilst working within an organisation with a deeply entrenched culture of mobile last. When you inherit a product, you also take on it’s attached reputation and standing within your company as a tax. Inheritance Tax.

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Mind the Product

NOVEMBER 19, 2019

Here, I’d like to share the lessons I’ve learned from my years working as a product manager, focused on growth. In modern tech companies, growth teams and growth product managers are becoming common, although all product managers aim to deliver business growth within their sphere of influence.

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Intercom, Inc.

AUGUST 20, 2020

Unpacking this central conundrum is at the heart of Alex Wolf’ s work – the self-described “consumer-facing anthropologist” has made a career by thinking deeply and talking widely about issues related to the pervasive role of technology in modern life. She asks what are the risks involved in “outsourcing” so many of our skills to technology.

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The Product Coalition

JULY 11, 2022

It’s time to perk up the product management industry by redoing Blackalicious’ most popular song, “Alphabet Aerobics”. The track gained renewed attention in 2014, when Daniel Radcliffe, performed the entire song flawlessly on the Tonight Show with Jimmy Fallon. Outro: Female Voice] (Good… can you say it faster?)

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The Product Coalition

DECEMBER 29, 2020

With more people entering the Product landscape than ever, now is a good time to help the newbies understand where Product Management came from, and how far the industry has come. When Hewlett-Packard ran with his ideas, it introduced an organizational structure where each product group functioned as a separate organization.

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Intercom, Inc.

FEBRUARY 1, 2018

It was what I later learned was the classic startup experience of really smart founders and founding team have an idea that’s really clever, don’t validate it at all in the market, build a product, build out a team, realize they don’t have product-market fit, and just freak out and don’t know what to do.

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Userpilot

JANUARY 20, 2025

Software bugs are a budget killer for your company and a buzzkill for your users. Even with a rigorous software testing process, one pesky bug always slips through. In 2014, a software error on Amazon caused some items to drop to just one penny. When issues arise, customer support teams receive a surge in tickets.

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Imaginary Cloud - Design

MAY 21, 2020

So how can we, designers, help our users (kids) to make the most of their experience when interacting with a digital product? This is a huge opportunity to create valuable products that can be integrated with the current educational tools. But again, do not overload your user. Ready, set, test!

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Mind the Product

APRIL 11, 2018

While humans are emotional beings, the reality is they’re more likely to come to your product or service to achieve a clear transactional benefit. Acquire and convert more users by perfecting the most direct path to realizing that benefit. Had the Wriggle product hit a London-shaped brick wall? First Expansion.

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