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A Decade of Product Management

Melissa Perri

Not every company has seen all these changes, but by and large I think it's been a positive push forward and I'm proud of where we've come from and where we have gotten to. -- 2014: "I do not need Product Managers, I can run my company myself,I have the strategy." As more enterprises turn digital, this will become a stronger need for them.

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Moving upmarket as a product manager: What changes and what stays the same?

Intercom, Inc.

In recent years we have increasingly focused on upmarket, enterprise-scale customers. This is a natural evolution for many SaaS tools as they move towards a healthier economic model, as captured in Christoph Janz’s seminal 2014 blog. But one thing is consistent across every product management role – a deep focus on the customer. .

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Nir Eyal on designing healthy habits – and the psychology behind them

Intercom, Inc.

Adam: In the years that have passed since the book originally came out in 2014, how has your thinking about habits evolved? There haven’t been any changes since the book came out in 2014. But the line of demarcation is not necessarily enterprise or consumer web. However, I think that the conversation has definitely changed.

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The Best 2D Animation Production Companies

The Product Coalition

Today, businesses starting from small startups to large enterprises create 2D animated commercials and explainer videos to boost their marketing campaigns. Operating since 2014, the studio has become one of the leading and biggest animation studios in Eastern Europe. The 2D animation may help you do it more effectively.

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Seven Things you can Learn From WeChat Product Development

Mind the Product

Enterprise WeChat (WeChat for Work). Early last year, Enterprise WeChat (Qiye Weixin) was launched to target large companies. Chinese users have been able to book a taxi with ride-sharing and taxi-hailing service Didi since January 2014. It is just like UberEats (started August 2014) inside WeChat. WeChat Mobile Payment.

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10 Scaling Tips for Product People

Roman Pichler

One company I worked with, for example, assigned developers who had worked on enterprise systems using an ancient programming language to develop a brand-new, embedded product with the latest technologies. Remember when Facebook unbundled Messenger in 2014 and launched it as a standalone app? But it doesn’t have to be this way.

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Breaking Into Enterprise Customers at Shopify

Business of Software Conference

Breaking Into Enterprise Customers at Shopify. Shopify Plus was launched in 2014 to offer large & hypergrowth businesses a customizable enterprise platform without the cost of existing options. That wasn’t the case for larger enterprises who were more used to building large, complex solutions to sell online.