Remove 2014 Remove Differentiation Remove User Testing
article thumbnail

Speed and Substance: How To Innovate Consumer Insights

The Product Coalition

Stefan Röse breaks down how Quantilope is pushing forward customer development and the consumer research field. By Jon Matheson for Product Coalition Have you ever wondered how much a consumer is worth? Depending on who you ask, the answer will vary depending on what they genuinely know or understand about consumers.

article thumbnail

Moving upmarket as a product manager: What changes and what stays the same?

Intercom, Inc.

As Intercom grows, we’re moving into new markets and serving new customers. For product managers, this means evolving to build for upmarket companies while ensuring Intercom’s long-standing customers remain at the center of what we do. But one thing is consistent across every product management role – a deep focus on the customer. .

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Tips for Rewriting a Digital Product

Roman Pichler

Consequently, rewriting efforts are often focused on replacing like-for-like: The users get the same product dressed up in new technologies. While this approach works, I wastes the opportunity to innovate and create more value for the users and business. Take Microsoft Office as an example. Start with Product Discovery.

article thumbnail

429: Innovation practices of the best companies – with Sally Kay

Product Innovation Educators

Sally spent 36 years with The Dow Chemical Company and GlaxoSmithKline Consumer Healthcare. We conducted two more retrospective analyses covering 2004-2013 and 2014-2021. From 1988-2004, winners were early adopters of Stage-Gate, cross-functional teams, and voice-of-the-customer. It’s important to talk to the customer.

article thumbnail

The art of the pivot, part 2: How, why, and when to pivot

Lenny Rachitsky

As Dalton Caldwell (Managing Director at Y Combinator), in his legendary talk on pivoting points out, pivoting is all about opportunity cost: “[Pivoting] gets more shots on goal to try to find this elusive thing [called product-market fit]. I’ve seen people use these opportunities really well.

article thumbnail

The future of learning: Meet the edtech companies leading the way

Intercom, Inc.

Massive online open course platforms must create a supportive and simple environment to make sure users enjoy the experience and get actual value from the apps. To provide amazing experiences for their users, learner-driven businesses need to find the right metrics and continuously seek out customer feedback.

article thumbnail

14 Real-Life Product Adoption Examples for Every Stage of The Customer Journey

Userpilot

Product adoption is crucial for the success of SaaS companies because it secures users to be long-term customers. That's why we've compiled multiple examples of successful companies nailing product adoption across the entire user journey. Searching for more information to see if it fits user needs.