The Product Strategy and the Product Life Cycle
Roman Pichler
NOVEMBER 11, 2024
In 2014, Apple discontinued the original iPod and in 2022, the company finally retired the entire product line. [3] To address the challenge, you might unbundle your product, spin off one or more features, and turn them into a new product—as Facebook did with Messenger back in 2014. In 2009, sales started to decline.
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