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Prior to Semrush, Joanna was CEO and co-founder of Prowly, which she founded in 2013. They worked with many tech companies and were funded $50k from the first round of investors to build the MVP and find Product-Market fit. They worked with many tech companies and were funded $50k from the first round of investors to build the MVP.
For a prime example of how effective a PLG-based approach can be, consider the massive success Slack has achieved since its inception in 2013. The team continues to rely on Slack for communication and collaboration purposes as they grow—potentially leading them to subscribe to Slack’s upgraded services in due time.
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For a prime example of how effective a PLG-based approach can be, consider the massive success Slack has achieved since its inception in 2013. The team continues to rely on Slack for communication and collaboration purposes as they grow—potentially leading them to subscribe to Slack’s upgraded services in due time.
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