Brian Balfour

JUNE 20, 2017

Since it was founded in 2013, the company has reached 1 million monthly active Patrons, paying an average of $12 a month , and 50,000 active creators. Ultimately, their two most basic criteria evaluate an inbound Creator's breadth of reach and depth of relationship with their audience.

Research Software 84

Research Software Onboarding KPIs User Testing Customer Experience 84

Gainsight

FEBRUARY 2, 2024

Sam Mallikarjunan, Head of Growth at HubSpot, a leader in inbound marketing and sales software, explains that teaching the user in this example to create an email campaign isn’t good enough. They’re creating great inbound marketers, with the understanding that it will make them more successful customers.

Education 52

Education User Testing Customer Experience Research Software 52

Business of Software Conference

MAY 21, 2020

There’s inbound hiring and there’s outbound hiring. Inbound hiring is when the candidate comes to you. So, if you put up a job post on LinkedIn then that’s a form of inbound hiring as these candidates need to proactively apply to be considered for the job. Outbound hiring is the opposite.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

PMLesson's Ace the PM Interview

NOVEMBER 4, 2019

Have a friend from the company you are applying to peer review your resume so that it’s in line with the company and position. When I interned at Ford in 2013 the automotive industry was on the rebound and in-car infotainment experiences were the next big thing. How do you choose your next company and products to work on?

Automotive 68

Automotive Product Manager Product Management Technical Review 68