Remove 2013 Remove Branding Remove Naming
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Small Cosmetic Brand Product Managers Are Changing The Business

The Accidental Product Manager

New beauty brands have shown up in the market being driven by millennial buyers who buy more cosmetics and skin care than any other demographic. These brands have seen huge growth over the past few years, grabbing market share from the big, established names. New Arrivals In The Business Of Beauty.

Branding 123
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How JustGiving Crowdfunding Went From an Idea to £100m in Five Years

Mind the Product

2013 – Launch as Yimby. JustGiving was a well-known brand, but firmly associated with registered charities. So we decided to come up with a sub-brand that would help us position the product differently and talk more about what it was rather than what it wasn’t. The Yimby homepage, 2013.

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How Bloom & Wild made customer experience more thoughtful: A Case Study

Mind the Product

Bloom & Wild launched as an online florist in the UK in 2013. We often run competitions and giveaways for our customers and so have a page that we use to collect names, addresses and permission to contact. We’ve also started to see the impact of this change ripple out to other brands. All they had to do was listen.

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The 5 Most Trusted Mobile App Development Companies in Poland for 2021

The Product Coalition

Today, many brands realize the urgent demand for having their own mobile application to be tightly connected with their customers and run their businesses online more successfully. Since its inception in 2013, the company has served over 300 clients from around the world.

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Driven by Purpose: The Secret Behind Successful Products

The Product Coalition

This smartphone is produced by a Dutch social enterprise of the same name, with a clear and compelling mission: to develop a phone that doesn’t harm people or the environment. Fairphone was founded in 2013 to challenge this status quo and prove that a more ethical approach is possible.

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Kevin Indig on searching for meaning and the meaning of search

Intercom, Inc.

But then we also had a lot of brand campaigns, so that could be even offline things like we advertised on the Time Square, New York City with huge banners on Atlassian to just drive that brand forward. And that’s resulted in more direct visits from people, but also in more brand searches. We also did a lot of co-marketing.

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Close.com’s Steli Efti on balancing competition and collaboration in sales

Intercom, Inc.

Here are five quick takeaways: To establish a stronger brand and protect the company from competition, Steli recently rebranded Close.io This year has been particularly exciting for us: we were able, after five and a half years of negotiation, to purchase Close.com as our new home and domain name, so we went through a rebrand from Close.io