Remove 2011 Remove Product Marketing Remove Weak Development Team
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16 Best Product Marketing Campaigns To Inspire Your Own

Userpilot

Looking for the best product marketing campaigns to inspire your next project? We’ve curated 16 of the most innovative product campaigns from industry leaders like Userpilot, HubSpot, and Spotify, among others, that will spark your creativity and help you create campaigns that drive product growth.

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Why The Product Demo Is a Dangerous Selling Tool

The Product Coalition

Here’s how to use your product demo smartly, and avoid demo abuse. Photo by Pixabay on Pexels When I joined eBay back in 2011, the largest group on the Israeli R&D center was actually a content operations group. The superpower became a weakness. But the product will surely change! We all do it all the time.

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When data warehouse journeys fail—and how to make sure yours doesn’t

Mixpanel

Sometimes teams fall short of getting pipelines tied together and running, sure. Developing systems for a diverse group of stakeholders to consume the same data is no small task; it’s a journey. Ryan Dahl, the creator of node.js, said it best in his 2011 rant: “I hate almost all software. Spectacularly.

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Reflecting on the Intercom journey – Karen Peacock and Des Traynor in conversation

Intercom, Inc.

Think about what you could be doing to bring more diversity into your teams and be more inclusive as a company, and go actively out of your way in order to achieve set goals. I usually do them with Paul or people from the product teams – it’s much more fun to be on a podcast with your boss. Be open-minded.

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Slack’s Ceci Stallsmith on marketing your product platform

Intercom, Inc.

And as the Group Product Marketing Manager for Platform here at Intercom, I’ve loved seeing all the creative apps our partners have built. Ceci likes Bill Gates’s definition as the point when the value of the stuff built on top of your product surpasses the value of your product by itself. I like people enough.”

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Unlocking the Power of the Blue Ocean Strategy: A Comprehensive Guide for SaaS Businesses [2023]

Userpilot

Blue Ocean’s strategy sees market boundaries and structures as flexible and shaped by companies’ actions. The focus is on developing new demand and reconstructing market landscapes to make rivals obsolete. Develop creative “what-if” scenarios to design potential blue ocean offerings.

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Intercom on Product: One for the roadmap

Intercom, Inc.

Balance is a key element to navigating a roadmap – between customer-facing and internal, creativity and productivity, between different functions. Getting this right allows your teams to work in lockstep together. Des: Welcome to the 12th episode of Intercom on Product. I was having a great time there, back in 2011.

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