Remove 2011 Remove Messaging Remove Positioning
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The decade software ate the world

Intercom, Inc.

It was in August 2011 that Marc Andreessen coined the famous phrase “ Software is eating the world ” in a Wall Street Journal op-ed. Apple survived the death of Steve Jobs in October 2011 under the thoughtful stewardship of Tim Cook, and continued to essentially be the iPhone company, while branching into wearables and services.

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Intercom turns 10: Highlights from our first decade

Intercom, Inc.

Sensing an opportunity, they switched their focus and Intercom was born – the app was released in private beta in July and the company was founded in August, 2011. It’s hard to recall now, but before Intercom released the world’s first in-app messenger in 2011, the chat bubble was not a ubiquitous feature of apps or websites.

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The top marketing statistics for 2018 and why they matter

Intercom, Inc.

Messaging: Ignore at your peril. As marketers we’re always yearning to understand how consumers want to engage, and increasingly, that’s through the personal, real-time, device-agnostic medium of messaging. 10 minutes: The average daily time US consumers spent in a messaging app in 2017 was 10 minutes, up 15.2% Engagement.

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Customer retention is the new conversion

Intercom, Inc.

But we’ve learned as much as can be learned about home page conversion in my mind, and that prompted this tweet by a guy called Benedict Evans , who make a point that a cool new messaging app can launch today, and within a few days, it can get a million users. A cool new messaging app getting to 1m users is the new normal.

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The Evolution of WhatsApp

The Product Coalition

Transforming communication with instant messaging. Its journey from a modest messaging app to a global giant in instant messaging has been nothing short of remarkable. They wanted to create an app that would allow users to send text messages, images, videos, and other media, without the need for expensive SMS plans.

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A decade in the making: An oral history of Intercom’s first 10 years

Intercom, Inc.

But in 2011, Intercom was only a small group of friends, Eoghan McCabe, Ciaran Lee, David Barrett, and Des Traynor. The loyalty comes from the positive overall product experience, but also customer experience. We realized all businesses need a positive customer experience, and the tooling just wasn’t there.

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Customer retention is the new conversion

Intercom, Inc.

It became standard fare to find the best possible way you could lay your page out, which was a positive thing. Intercom has grown like a weed since I’ve been involved, which is August 15, 2011, our incorporation date. Most specifically, the industry came up with this beautiful idea of A/B testing. This was around 2010.