Small Cosmetic Brand Product Managers Are Changing The Business
The Accidental Product Manager
FEBRUARY 7, 2022
Cosmetic product managers are going after millennials Image Credit: Albert Lugosi. Well, it turns out that in the cosmetics business product managers at some of the smaller firms are in the process of changing how things are done. From 2010 to 2015, the 10 largest prestige brands dropped in their market share to 40% from 46%.
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