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Bought-in and paid for: how Atlassian bridge the gap from freemium to enterprise sales

Intercom, Inc.

And the challenge is a lot harder in an enterprise context, where the buyer and the user aren’t necessarily one and the same person. Many businesses struggle to strike a balance between freemium’s light-touch customer engagement with the more involved enterprise sales process. Crowning the customer. Shortening the sales cycle.

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How to Make Agile Work in Fast-Growing Startups

The Product Coalition

TL; DR: How to Make Agile Work in Fast-Growing Startups For years, I worked in several Berlin-based, fast-growing startups in my capacity as Scrum Master, agile coach, and Product Owner. work in a fast-growing startup. Also, let me introduce you to the anti-patterns agile startups shall avoid at all costs. ??

Agile 180
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How I got my job in Product: Ashley Fidler, CPO

Mind the Product

It’s fascinating to me to be in a startup working with some of the largest companies in the world. However, when I finished my PhD in 2010, there were no academic jobs so I moved to Silicon Valley and eventually became a computational linguist at Microsoft. They’re smart and highly motivated to learn and to serve our customers.

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Hacking Your Product Career by Gibson Biddle

Mind the Product

I help startups with a proof of concept to scale, through strong leadership, management, and strategic thinking skills. Just-formed startup vs Scaling startup vs Large company. Consumer vs Enterprise products. In 2010 I debated two job offers: one was a CPO position and the other was a startup CEO role.

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The 10th Annual Product Management Awards Winners

The Product Guy

Established in 2010, TPMAS are awarded annually and saw hundreds of nominations across our 7 categories. Harpal is a seasoned Product leader with 15+ year track record of delivering digital products within consumer and enterprise space. Join me in congratulating this year’s winners! Jenna Gaudio. ?Jenna Harpal Singh.

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5 Business ‘Rules’ Worth Breaking

Business of Software Conference

In his 2010 talk, Smart Bear and WP Engine founder Jason Cohen talks about the proverbial ‘rules of business’ and many varying pieces of advice founders get – often from well-meaning mentors and experts. Here’s the analogy: None of those things are going to make or break the startup either’, he explains. This is liberating.

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Finding Product-Market Fit – Expert Advice From Prowly’s CEO Joanna Drabent

Userpilot

Product market fit, often just called product/market or “P/M” is one of the most important Lean Startup concepts. Joanna founded and ran the Kolko PR agency from 2010 to 2016 where she noticed there was a need to automate the PR processes and there was no tool on the market to make that possible. Hint: it starts with user feedback.