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Solve a Hard Problem (Tinder). Chapter 8 of my upcoming book, The Cold Start Problem

Andrew Chen

Jahan Khanna, cofounder/CTO of Sidecar spoke of its origin: It was obvious that letting anyone sign up to a driver would be a big deal. The company had operated for several years, starting in 2010 — several years before Uber X — and provided the template for what would become a $100 biillion+ gross revenue industry.