2009 Differentiation Marketing 
Intercom, Inc.
DECEMBER 31, 2019
If anything, this was the decade they collectively became leaders not just of the technology industry, but of industry itself – Apple overtook ExxonMobil as the world’s most valuable company by market cap in August 2011 (that month again), and then became the first trillion-dollar company by market cap in 2018.
Mixpanel
NOVEMBER 15, 2021
In 2009, when Mixpanel was founded, the world was in a period of uncertainty and still facing the Great Recession. The data ecosystem looks nothing like it did when we got started in 2009. The majority of the market is well on its way to leveraging cloud data warehouses to centralize, join, clean, and operationalize data.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Product Management Unpacked
APRIL 27, 2020
The Great Recession (December 2007- June 2009). We are no longer in growth mode, it’s not about competitive differentiation to win new deals; it is about customer retention to keep subscriptions and renewals coming in. The Iran/Energy Crisis Recession: (July 1981 – November 1982). The Great Lockdown (March 2020-?).
Mind the Product
JULY 17, 2018
In 2009, I’d already had 15-year career in the tech industry, mainly as a product manager at software companies like Microsoft and Adobe. When moving from bits to atoms, the world goes topsy turvy: business models, sales, marketing, customer support, and perhaps most of all, product – are all transformed into something strange and exotic.
Intercom, Inc.
AUGUST 30, 2018
Both are design partners at GV (launched as Google Ventures in 2009 as the venture capital arm of Alphabet, Inc.), Once we’ve identified that, “Yes, this is the problem that will help differentiate you,” we roll up our sleeves and work with them on the most complex problems to see how we can help them accelerate.
Userpilot
AUGUST 18, 2020
Here are a few of our tips for screen recording tools: Smartlook is great for differentiating between user views on different devices, OSs and browsers. Userpilot is just one of the many tools on the market that includes A/B testing as part of its functionality. Source: logrocket.com.
Userpilot
AUGUST 18, 2020
Here are a few of our tips for screen recording tools: Smartlook is great for differentiating between user views on different devices, OSs and browsers. Userpilot is just one of the many tools on the market that includes A/B testing as part of its functionality. Source: logrocket.com.
Expert insights. Personalized for you.
259 
Let's personalize your content