Don’t forget the service in SaaS: how your sales team can provide world-class service
Intercom, Inc.
JUNE 28, 2018
Too many startups focus on the first S in SaaS, but they forget all about the second one. When I moved to Silicon Valley in 2007, self-serve software was all the rage. Ten years later, there’s still a sense that startups can simply develop a product, lean back, and let the software do all the work. There’s too much at stake.
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