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MarTech Stack Examples and Tools For SaaS Companies

Userpilot

Thanks to the abundance of tools out there, marketing has never been easier. In this article, we examine some tools that can help your SaaS team to drive product growth. We will also consider valuable examples of tools that can inspire your process. Still, you may be unsure where to begin.

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Run Less Software

Intercom, Inc.

The same is true in software. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. As well as being a critical philosophy behind how we build software, it also represents how I feel about the software industry and technology in general.

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500: Evolving trends in product management: What every PM and VP Needs to Know – with Tony Ulwick

Product Innovation Educators

His early research involved a simple but powerful method: asking customers to compare products. A key principle of ODI is keeping customers focused on their problems, not potential solutions. This ensures that the research captures genuine needs rather than preconceived ideas about products. It’s been about 93.5%

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Welcoming our newest board member to Intercom

Intercom, Inc.

The magic of Intercom’s technology is that it makes the internet feel human, which is a compelling value proposition at this stage of the digital evolution. She was Google’s Chief People Officer and a member of Google’s executive leadership team for 4.5 years before retiring last year.

Magazine 118
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Telerik Retiring: Alternatives and Next Steps for Software Usage Analytics Customers

Revulytics

The Telerik Platform is retiring on May 10, 2018 (“retiring products that have served their purpose”). This leaves users of Telerik Analytics (formerly EQATEC Analytics) in a bit of a jam as they seek an alternative software usage analytics platform. Platform Support and Easy Integration You Need.

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Creating and Marketing Cybersecurity Products by Richard Reiner

Mind the Product

In this ProductTank Toronto talk, Richard Reiner , Executive Chairman at dfuse , takes us through various case studies and lessons learned from his experience building and marketing products in the cybersecurity space. Surviving in a maturing market at Enomaly. Surviving in a Maturing Market at Enomaly.

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Let’s Talk About Faster Horses

The Product Coalition

I went to do some research to figure out whether it was true or not. In 2006, Henry Ford’s great-grandson said that the attribution to Ford was accurate. Understanding Even when you’re listening closely to customers, they’ll often speak in terms of solutions. Sounds like someone has been reading cruise industry magazines, right?