The Product Coalition

MARCH 23, 2018

I have traditionally been a believer that any form of marketing other than what is classified as, “Inbound” is typically a waste of money and time. As I think about it however, I actually think that this idea of, “Inbound marketing” is actually a bit ridiculous. Inbound marketing is a tool mostly purposed in driving new acquisitions.

Inbound 60

Inbound Marketing Outbound Customer Experience 60

Intercom, Inc.

SEPTEMBER 22, 2020

Brian also shares HubSpot’s strategy for creating an industry-defining category that helped more than 86,000 customers in over 120 countries move from unwelcome outbound marketing to permission-based inbound marketing. This was one of the defining moments that inspired the creation of HubSpot back in 2006.

Inbound 211

Inbound Outbound Reporting Tools Customer Experience 211

Product Innovation Educators

APRIL 3, 2023

Since 2006 at Crossmedia, she has helped clients navigate the changing marketing landscape. 13:42] Have you seen any shifts from outbound (getting information to people, e.g., billboard, advertisement) to inbound (people coming to you, e.g., on social media) marketing? To help us, Ali Plonchak is with us. Ali is the COO of Crossmedia.

Data Visualization 100

Data Visualization Marketing Advertising Analytic Tools 100

Intercom, Inc.

JULY 11, 2019

Michael: Most people listening probably think of HubSpot as this inbound marketing company. We coined the term way back in 2006 when we founded the company, and a lot of our story, historically speaking, has been around marketing.

Customer Experience 188

Customer Experience User Testing Customer Feedback Research Software 188

Usersnap

SEPTEMBER 27, 2022

It may be used by a support department to monitor inbound technical support requests and by a software development team to bug and task organization. However, I have to say that it probably takes quite some time to get a deep understanding of trac’s feature-rich interface. available under a modified BSD license.

Reporting Tools 19

Reporting Tools Feedback Software Analytic Tools Data Visualization 19

Intercom, Inc.

OCTOBER 29, 2020

And, yes, that means we have to be good for targeting, marketing, messages, and yes, it means we need to be really good at structuring thousands of inbound conversations and doing ticketing workflows and triage and all that sort of stuff. Once we got the money, we immediately started hiring. But more than that, I haven’t been anywhere.

Feedback Software 209

Feedback Software Research Software User Testing Reporting Tools 209