Remove 2001 Remove Marketing Remove Product Manager
article thumbnail

Executive Perspectives on Strategic Product Management and Three Common Gaps

bpma ProductHub

by John Mansour – For as long as I have been training product managers (since 2001), senior executives have been telling me that they want their product management function to be more strategic. Understanding the market better than all…

article thumbnail

The Definition of Product Management Is Shrinking. It’s Not Good!

Product Management University

The definition of product management has been changing and evolving over the past 10 years and I’m not sure it’s for the better. I make it a regular habit to have conversations with product management directors and VPs. In other words, the agile development process is redefining what we call product management.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to be a great product manager during a recession

Product Management Unpacked

The 9/11 Recession: (March 2001 – November 2001). Having spent 38 years working and most of it in product management – either as a product manager, leading product management organizations or as a CEO of a company that was ‘the product’– I have some advice for you, dear reader.

article thumbnail

Let’s Talk About Faster Horses

The Product Coalition

He died in 1947, and the first appearance of the faster horses quote attributed to Ford was in 2001. I mean, they are not even product managers; they don’t even know that they should talk about problems and needs. Product thinking isn’t about saying yes to everything ; that’s what the word ‘thinking’ is there for.

article thumbnail

Product Manager vs. Product Owner

Melissa Perri

“What is the difference between a Product Owner and a Product Manager?”. Honestly, I did very little of what I teach as Product Management now either. I wasn’t called a Product Manager until I bailed out of that and landed in a startup. You are teaching us to talk to users, but I am a Product Owner.

article thumbnail

Creating a “Customer Value” Culture, Powered by Product Management & Product Marketing

Product Management University

No one in your organization is jumping out of bed everyday totally juiced to help you “become the market leader,” or “become a billion-dollar organization,” or “grow by 30%.” What do my target customers ultimately want to accomplish to be a leader in their market?” I’ve worked with a lot of highly successful organizations since 2001.

article thumbnail

When 2 Become 1: The Roles of Product Manager and Product Owner

bpma ProductHub

But since this is the BPMA, we’re thinking about the oft-merged roles of Product Manager (PM) and Product Owner (PO). On January 23rd, Pragmatic Marketing hosted a webinar entitled “Six Ways Product Management’s Role Will Change in 2018.” Converts market data into requirements for engineering.