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Executive Perspectives on Strategic Product Management and Three Common Gaps

bpma ProductHub

by John Mansour – For as long as I have been training product managers (since 2001), senior executives have been telling me that they want their product management function to be more strategic. When I ask them to define “more strategic,” a handful of themes have consistently emerged. Understanding the market better than all…

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Why You Must Earn the Agile Product Manager and Product Owner Certification

Productside

Agile, born in 2001 when 17 software developers created the Agile Manifesto at a Utah ski lodge, has revolutionized how we develop software. Introduction Over the past few decades, the adoption of Agile development methodologies by product teams has skyrocketed.

Agile 156
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Why You Must Earn the Agile Product Manager and Product Owner Certification

Productside

Agile, born in 2001 when 17 software developers created the Agile Manifesto at a Utah ski lodge, has revolutionized how we develop software. Introduction Over the past few decades, the adoption of Agile development methodologies by product teams has skyrocketed.

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Product Manager vs. Product Owner

Melissa Perri

Scrum came on the scene just before the Agile Manifesto was written in 2001. So this discipline is not new, but it is evolving rapidly as more companies start shifting into software organizations and start structuring themselves around products. It introduced the concept of a Product Owner.

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From vanity to value: How Intercom conducts NPS surveys

Intercom, Inc.

“First developed in 2001 by Fred Reichheld, NPS quickly became a key metric in all sorts of industries, an agreed measure of customer loyalty” First developed in 2001 by management consultant Fred Reichheld, NPS quickly became a key metric in all sorts of industries, an agreed measure of customer loyalty.

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How to be a great product manager during a recession

Product Management Unpacked

The 9/11 Recession: (March 2001 – November 2001). .” There have been as many as 47 recessions in the history of the United States. n my career alone, I have witnessed and been professionally involved in five, including the current economic crisis. The Iran/Energy Crisis Recession: (July 1981 – November 1982).

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When 2 Become 1: The Roles of Product Manager and Product Owner

bpma ProductHub

Since the Agile Manifesto first distinguished the roles in 2001, the same person has often been expected to serve as both PM and PO. During their presentation, Pragmatic Instructor and Product Coach Kirsten Butzow along with Pendo Chief Evangelist Eric Boduch emphasized the need to distinguish the PM role from the PO role.