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Why marketers should choose Mixpanel over Google Analytics 4 (GA4)

Mixpanel

Growing a digital product and company is a multi-team sport. For marketing teams focused on getting more user traffic and signups, Google Analytics has been the tool of choice. This is why we launched Mixpanel Marketing Analytics.

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Product Analytics Metrics: What To Track & How To Optimize Them?

Userpilot

Wondering which product analytics metrics you should track and improve to increase your product growth ? You must select the right product analytics metrics to serve as KPIs (Key Performance Indicators) for your product development process. What is Product Analytics? What is The Importance of Product Analytics?

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Aha Moment: The Ultimate Guide for Product Managers (+Examples)

Userpilot

Friction can slow users down or stop them from experiencing the Aha moment, so use analytics tools like funnel analysis to identify and remove it from the user journey. You can do it by providing users with on-demand self-service support, for example, through a resource center. To do so, conduct path analysis.

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16 Customer Acquisition Strategies To Increase Conversion Rates

Userpilot

Host product webinars to reach your target audience Develop webinar content that educates your audience on industry trends, common challenges, and how your product addresses these issues. Watch our on-demand webinars and view Userpilot’s upcoming live events. This could include trade shows, conferences, or even virtual events.

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Establish a product discovery infrastructure to save time and effort (pt. 3/6)

The Product Coalition

Processes Methodologies Analytics Automate processes to do the boring work for you You’ll save a lot of time down the road by automating a few different processes or at least conducting them manually but routinely. One of my favorite review sessions is looking at the monthly feedback that gets raised from customer support teams.

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7 Methods To Collect Customer Feedback for SaaS [+ Examples]

Userpilot

Customer feedback is the key to developing a customer-centric business. TL;DR Customer feedback is any information gathered about the customer experience with your product or service. with the support team. Therefore, you should focus on them to prevent any bad experience that may lead to churn.

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How Amplitude Uses Amplitude to Drive Impact

Amplitude

Our tool is fundamental to every stage of our product development process. In this post, we hone in on three of the most important levels: finding your North Star Metric, product development, and customer success. At Amplitude, we’re big believers in aligning product teams to a standard North Star Metric.