Sat.Mar 12, 2022 - Fri.Mar 18, 2022

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10 Metrics To Define And Measure Product Growth in SaaS

Userpilot

Is your SaaS business trying to leverage product growth to achieve success? In the SaaS world, product growth (or product-led growth) has become a popular way to drive growth as it allows users to experience the value of your product before they even subscribe to a plan. Therefore, by reducing friction, you attract more people to your product, and as a result, more people end up liking it.

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How product teams can measure progress through outcome OKRs

Mind the Product

Product Management coach and author Tim Herbig took ProductTank Amsterdam through a hands-on workshop to provide insights on how teams can measure progress through outcome OKRs. [.] Read more » The post How product teams can measure progress through outcome OKRs appeared first on Mind the Product.

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Why The Product Demo Is a Dangerous Selling Tool

The Product Coalition

Many startups feel that the only thing preventing them from selling their product is a great demo. The truth is quite different. In fact, if you rely on your demo too much, you won’t be able to sell at all. Here’s how to use your product demo smartly, and avoid demo abuse. Photo by Pixabay on Pexels When I joined eBay back in 2011, the largest group on the Israeli R&D center was actually a content operations group.

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Introducing: 2022 Mobile Customer Engagement Benchmark Report

Alchemer Mobile

Trends that will define the year in mobile—and beyond. If 2020 was the shift to mobile, 2021 was the year we saw it reflected in the numbers. Industries rebounded, work styles continued to shift, and consumers stuck to their mobile-first habits, spending more time and money in mobile apps than any year prior. Alongside the continued app economy boon, mobile retention, interactions, ratings, and expressed emotion flourished.

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Harnessing Mobile-Led Growth: The Case for Mobile App Performance

In an increasingly mobile-first world, successful mobile apps have become a key driver for business growth. However, many companies still struggle to find success in the highly competitive mobile market. While many factors determine the success of a mobile app, one of the most important and often overlooked is app performance and its effect on the user experience.

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Discovering Solutions: Quickly Determine Which Ideas Will Work (And Which Won’t)

Product Talk

Visualizing discovery work with an opportunity solution tree has been a game-changer for both me and the teams that I work with. It’s a simple visual that packs a lot of power. At the top, we start with a clear outcome. This sets the scope for our discovery. From there, an effective team is doing two key research activities week over week. They are interviewing to discover opportunities and they are assumption testing to discover the best solutions.

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Founders: What Are the Signs It’s Time to Evolve Your Core Customer Benefit?

The Product Coalition

Recently one of the founders of a hot startup asked me, “How do we know if we should add new value props for existing customers or continue to invest in existing ones? What would that balance look like? Given that we have finite engineering and product resources, what is the path forward?” Founders with fresh capital and ambitious growth plans are deciding whether or not to double down on the core value proposition and find repeatable sales/marketing strategies for acquiring new customers.

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Customer Love Stories Podcast: Episode Four

Alchemer Mobile

In this episode, Apptentive CEO and Co-founder, Robi Ganguly, discusses customer love with Jeff Shulman, a professor of marketing at UW’s Foster School of Business and the founder and co-host of the podcast, How To Succeed In Product Management. Jeff and Robi talk about why the Sounders and the Seahawks are such easy teams to be raving fans of – and why teams like the Bulls are easy to lose interest in.

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4 ways to personalize your marketing messaging and boost engagement

Intercom, Inc.

In today’s market, customers expect personalization. According to one report , 66% of customers expect companies to understand their needs and expectations – but say that they’re generally treated like numbers instead. This is a huge wasted opportunity, as research shows that 80% of consumers are more likely to make a purchase when brands offer personalized experiences.

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How behavioral engineering helps to build better products

Mind the Product

In this post, we will look at the vast concepts of behavioural engineering to help you design better products. [.] Read more » The post How behavioral engineering helps to build better products appeared first on Mind the Product.

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Navigating the Future: Generative AI, Application Analytics, and Data

Generative AI is upending the way product developers & end-users alike are interacting with data. Despite the potential of AI, many are left with questions about the future of product development: How will AI impact my business and contribute to its success? What can product managers and developers expect in the future with the widespread adoption of AI?

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How Neve Got Its Name

The Product Coalition

Learn the origin story of how the consultancy, This is Milk discovered the name of their education product, “Neve.” Continue reading on Product Coalition ».

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Product Managers Struggle To Come Up With A Better Drink

The Accidental Product Manager

Drinks are easy to make but hard to market Image Credit: Photo by Kal Loftus on Unsplash. You would think that being a product manager for a hot new start-up beverage would be a great job, right? Somewhat surprisingly, you’d be wrong. It turns out that it’s fairly easy to come up with the idea for a new beverage – it it has health benefits then it is ever easier, but it is then hard to be a product manager that is able to figure out the product development definition that will get your new drink

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Managing high availability at Intercom

Intercom, Inc.

Intercom is a product-led company, focused on maximizing product innovation and development velocity. That also means we hold ourselves to high operational standards: minimizing costs, speedily addressing quality issues that arise within existing products, and mitigating security risks. The foundation of our operational health is availability. Without rock solid availability, nothing else matters.

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Product and UX design – effective ways to work together

Mind the Product

Product designers, UX designers, information architects – whatever title you choose for them – are the product people with responsibility for user experience. They play an essential role in shaping a product. How do they work to best effect with product managers? What do they want from their relationship with product management, and what in reality do they get?

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The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Communication

Speaker: David Bard, Principal at VP Product Coaching

In the fast-paced world of digital innovation, success is often accompanied by a multitude of challenges - like the pitfalls lurking at every turn, threatening to derail the most promising projects. But fret not, this webinar is your key to effective product development! Join us for an enlightening session to empower you to lead your team to greater heights.

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The Multiple Hypothesis Testing Problem

The Product Coalition

If you test for significance enough, you’re going to find something significant Continue reading on Product Coalition ».

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Throwing Bodies at Gaps in I.T. Systems

dscout People Nerds

Across industries, we run into numerous systematic issues with I.T. The current solution is throwing people at the problem until they burn out and are replaced. How can we change this flawed structure? Service Design.

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Don’t Ignore Your Gut

The Product Guy

Planning to completely change your product’s backend? Watch and learn more from product management expert, Amin Bashi.

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Moving from UX to product – Christian Crumlish on The Product Experience

Mind the Product

Author, Consultant, Product lead and recovering-UXer Christian Crumlish joined us on the podcast to talk about why someone might want to move from UX to Product Management, what superpowers they bring to the role, and the biggest surprises they might have. [.] Read more » The post Moving from UX to product – Christian Crumlish on The Product Experience appeared first on Mind the Product.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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10 Powerful Ways Artificial Intelligence Is Changing The Business World.

The Product Coalition

Photo by Jackson So on Unsplash Artificial intelligence (AI) is changing the way businesses operate across industries, with companies of all sizes using AI for social media and business operations and providing better experiences for their customers. The shift toward AI in the business has been a gradual one. Several decades ago, simple software programs were designed to help automate specific tasks like accounting or payroll processing.

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End-User Training SaaS: How To Train New Users And Drive Product Adoption

Userpilot

End-user training bridges the gap between mere signups and actual usage of SaaS products. People are not likely to find value in a software product if they are left alone to figure everything out. Many of them will leave the moment they encounter friction or perceive the SaaS product as too complex for them. But proper user onboarding helps you avoid all that, and that’s exactly what we’ll be discussing in this article.

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How to Make Sure Working From Home Doesn’t Mean You’re Always Working

Nir Eyal

When large swaths of the U.S. population transitioned to work from home in March 2020, they lost that critical physical boundary between their work domain and other life domains. As a result, those facets of life have bled into each other, with work often taking precedence. The post How to Make Sure Working From Home Doesn’t Mean You’re Always Working appeared first on Nir and Far.

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SUNDAY REWIND: Banish your inner critic

Mind the Product

In this Sunday Rewind, we look back to when Denise Jacobs, author of Banish your inner critic, asked us, what blocks us from doing our best work? [.] Read more » The post SUNDAY REWIND: Banish your inner critic appeared first on Mind the Product.

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How to Migrate From DataStax Enterprise to Instaclustr Managed Apache Cassandra

If you’re considering migrating from DataStax Enterprise (DSE) to open source Apache Cassandra®, our comprehensive guide is tailored for architects, engineers, and IT directors. Whether you’re motivated by cost savings, avoiding vendor lock-in, or embracing the vibrant open-source community, Apache Cassandra offers robust value. Transition seamlessly to Instaclustr Managed Cassandra with our expert insights, ensuring zero downtime during migration.

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What are The Various Blockchain Scalability Solutions

The Product Coalition

Blockchain is a decentralized technology that works as a distributed ledger to power transactions. With decentralized transaction management, every node can autonomously initiate a transaction according to the agreement specified by a smart contract, with no third-party intervention. As the number of people using blockchain expands, the number of scalability concerns, causing transaction latency.

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Product Ops: Lessening the Need for Product Requirements Documents

ProductPlan

As if we needed another reason to be enthusiastic about the rise of product operations , we have one. Implementing product ops at your company will reduce your team’s need to produce clunky, one-way communication vehicles like the product requirements document (PRD). In this post, we’ll walk you through the ways product operations can help your company enhance conversation, collaboration, and alignment across your teams—and build better products.

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Designing Insights Trends: How we evolved understanding customer feedback in Productboard

ProductBoard

Productboard’s customer-centricity is best embodied in the product by the Insights board: this is where customer feedback is effortlessly collected, product makers learn about customer needs, and can then easily link these needs or feedback to budding product ideas. However, the Insights board was designed for smaller teams trying to collate feedback from multiple sources.

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Organizational behavior and dysfunction in product management by Ken Chin

Mind the Product

The majority of product organizations are not led by people with product backgrounds. In this ProductTank London talk, Ken Chin, Director of Product at Farfetch, explains why dysfunction is a problem in many companies and provides three examples of dysfunction. They are: [.] Read more » The post Organizational behavior and dysfunction in product management by Ken Chin appeared first on Mind the Product.

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How Embedded Analytics Gets You to Market Faster with a SAAS Offering

Start-ups & SMBs launching products quickly must bundle dashboards, reports, & self-service analytics into apps. Customers expect rapid value from your product (time-to-value), data security, and access to advanced capabilities. Traditional Business Intelligence (BI) tools can provide valuable data analysis capabilities, but they have a barrier to entry that can stop small and midsize businesses from capitalizing on them.

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Snoop Dogg And Other Musicians Are Getting In On the NFT Gold-Fever

The Product Coalition

NFTs are embracing various industries one by one. Music is the next one, and Snoop Dogg proves that. By Stephen J. Cohen/Getty Images When the famous American rapper, producer, and actor Snoop Dogg decided to transform Death Row into the NFT record label, the music industry was quite shocked about such a bold venture. The music world was not ready for such a step, despite the fact that, for example, NFTs are being adopted by top fashion brands.

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How To Score Customer Health

Gainsight

Customer health scores play a critical role in the success of any company. When you have strong customer health scores, your business thrives. Adoption increases, upsell opportunities present themselves more consistently, and customers advocate on your behalf, even when you don’t ask them. On the other hand, a bad customer health score can indicate churn is on the horizon, as well as poor customer stories, or worse.

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Why is Idea Management Important?

ProductPlan

People come up with ideas all the time. Whether they’re in the shower, eating lunch, or having an in-depth conversation, there’s no shortage of imaginary light bulbs going off above millions of people’s heads all the time. Sometimes we even hold brainstorming sessions dedicated to nothing else but bringing forth new ideas. But coming up with ideas is the easy part.