Sat.Nov 07, 2020 - Fri.Nov 13, 2020

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Product Management 101: A/B Testing

ProductCraft

A data-driven product manager wants to ensure that each piece of his or her product is working as effectively as possible. That means regularly tweaking certain aspects of the product in order to improve their overall performance. One way to do this is through A/B testing. What is an A/B test? An A/B test (also. Read more » The post Product Management 101: A/B Testing appeared first on ProductCraft by Pendo.

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Here’s how to run a virtual idea board with your team

nulab

Ideas are slippery things. The more you try to catch one, the harder they are to pin down. Then the whole process becomes something of a vicious cycle: Your lack of ideas stresses you out. That stress puts a damper on things even more, and before you know it, you’ve spent two hours staring at a blank page. Panic ensues. Tips, tools, and methods for developing ideas fast can be a real lifesaver when you’ve got to be creative on tap.

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Six Remote Mobile Product Manager Tips

Alchemer Mobile

This year has been interesting to say the least. With most companies transitioning to part-time (if not full-time) remote work, teams are being forced to be creative in the ways they communicate and work efficiently. For product managers , this has posed some unique challenges. We’re here to help! 1. Create a research hub. Take a page out of the Gap Inc. consumer insights team’s book and create a large research hub to share data across departments.

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2021 Product Conferences

Product Talk

We are starting to pull together our 2021 conference list. A lot has changed in the world since we last published our 2020 conference list. Due to COVID-19, many of the events on our list had to shift to virtual events. We expect the same will happen in 2021. Nevertheless, we are finding that conference organizers are getting better at offering compelling online events.

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Harnessing Mobile-Led Growth: The Case for Mobile App Performance

In an increasingly mobile-first world, successful mobile apps have become a key driver for business growth. However, many companies still struggle to find success in the highly competitive mobile market. While many factors determine the success of a mobile app, one of the most important and often overlooked is app performance and its effect on the user experience.

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S.H.O.P.: Making a Habit of it

Intercom, Inc.

Welcome to S.H.O.P., our series examining the changes in retail and commerce. Over the course of four weeks, we’re exploring some of the key topics around the past, present, and future of retail, looking at the technologies and behaviors that have enabled – and transformed – shopping as we know it. This week, we’re looking at how consumers’ shopping Habits have changed.

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Gap Inc. Q&A: Leveraging Mobile Customer Feedback to Drive Business Decisions

Alchemer Mobile

In 2020, Gap Inc.’s Consumer Insights team strategically collaborated with many other departments such as marketing, online, and store operations to share data and inform decisions based on changing customer preferences and behaviors. For example, Gap Inc. quickly adopted curbside services during the coronavirus pandemic and launched in-app surveys to better understand the customer experience.

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My Cruiser Bike and The Development Teams

The Product Coalition

Image Source: India Autos Blog This pandemic has created a lot of changes not only in my work-life but even in my personal life. One of the noteworthy changes in the usage of my cruiser bike. Mostly left untouched and idle these days with just basic care to keep it clean and check air levels in the tires. I still remember the level of argument I had with my mom and spouse convincing them of going ahead with my decision to buy a cruiser bike of my choice a few years ago.

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Announcing our new report – “The Future of Support Has Arrived: It’s Conversational”

Intercom, Inc.

Customer support is evolving. But how are support leaders staying ahead of rising conversation volumes and sky-high customer expectations? Our new report reveals that conversational, messenger-based support is key. Discover five trends transforming the support industry along with tips on how to capitalize on them. Today, modern customers expect both personal and efficient support.

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Startup Roadmaps and Prioritisation, by Ahmed El-Sharkasy

Mind the Product

In this ProductTank London talk, Ahmed El-Sharkasy – CEO and Co-Founder at Knowledge Officer – offers exceptional insights on product roadmapping and prioritisation. If you’re a startup or want to found one, this talk is for you. Or you can read the key learnings below: Have a flexible plan Don’t fall into the buzzword trap: embracing an [.].

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Navigating the Future: Generative AI, Application Analytics, and Data

Generative AI is upending the way product developers & end-users alike are interacting with data. Despite the potential of AI, many are left with questions about the future of product development: How will AI impact my business and contribute to its success? What can product managers and developers expect in the future with the widespread adoption of AI?

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What type of innovation are you talking about?

Strategyzer

People often don't understand each other when they talk about innovation. The main reason for this confusion is that there are different types of innovation. To be understood, it is fundamental to specify what type of innovation you are talking about.

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(Do Not) Steal This Feature!

The Product Coalition

If copying your competition is your priority, please read this story. Have you ever been in a situation where you develop a feature because your competition was supporting it, and once you have launched it, your competitor withdrew it? It happened to me. But what also happened was something even funnier. Many times in my career, I have followed the urgency to develop a feature, reacting to the competition.

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TEI 308: How innovators lead transformation – with Tendayi Viki, PhD

Product Innovation Educators

Tips on driving innovation within organizations for product managers and leaders. Our guest says that organizations need pirates. These are the people who make entrepreneurship a legitimate part of the business. They are the innovators and transformers. Pirates design value propositions and business models that scale. . Our guest’s name is Dr.

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Building a Bespoke Prioritisation Framework: A Case Study

Mind the Product

In this case study, Katerina Suchkova, Group Product Manager at 15Five, explains how she and her team devised a prioritisation formula to get them through the challenge of 2020. As a remote company, our team typically gets together twice a year, at the annual company R&D retreat. In September 2019 we went on our last R&D [.]. Read More. The post Building a Bespoke Prioritisation Framework: A Case Study appeared first on Mind the Product.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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Finding Startup Ideas and Building in Heavily-Regulated Spaces — Lessons from Cash App & Carbon Health

First Round Review

Ayo Omojola shares his lessons for going unreasonably deep when building products in heavily-regulated industries like healthcare and financial services with Carbon Health and Cash App.

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How can we deliver faster with Scrum?

The Product Coalition

Scrum and ‘moving faster’ are treated synonyms in leadership discussions. Not sure from where did they get this idea of expecting everything to happen in a fast space by embracing Scrum? Let us discuss today in this blog what are the aspects an organization embracing Scrum has to focus on faster delivery. Borrowing this image from the internet where someone like me would have stumbled upon in the first place to understand the different roles in Scrum and the aspects they focus on.

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The Problem With Parity

ProductCraft

I’ve said it before, and I’ll say it again: be wary of parity. I’m speaking specifically about feature parity—the often-misguided requirement product management pros face when rolling out a new solution. Whether you’re tackling a software rewrite, expanding a web app to another platform, or simply updating a product, the external pressure to offer features.

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Not Your Typical Product People – Marton Gaspar & Eli Montgomery on The Product Experience

Mind the Product

Diversity at work comes in many forms, but neurodiversity is one that we don’t discuss as much in the workplace. This week, we’re joined on the podcast by Marton Gaspar and Eli Montgomery, to give us two different points of view on the topic. Marton’s recently been talking publicly about his experiences as an autistic [.]. Read More.

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The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Communication

Speaker: David Bard, Principal at VP Product Coaching

In the fast-paced world of digital innovation, success is often accompanied by a multitude of challenges - like the pitfalls lurking at every turn, threatening to derail the most promising projects. But fret not, this webinar is your key to effective product development! Join us for an enlightening session to empower you to lead your team to greater heights.

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BI vs. product analytics: Key differentiators

Mixpanel

In 2019, industry-leading Business Intelligence (BI) tools, Looker and Tableau, were acquired by Google and Salesforce for over $18 billion combined. More recently in 2020, cloud-based data warehouse Snowflake went public at an eye-popping market capitalization of $70 billion. These massive deals show that BI tools and data warehouses are a powerful combo that companies across the globe are incorporating into their tech stacks.

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Love through the Screen: 3 Innovations in Human-Centered Tech

The Product Coalition

Facilitating the human touch through pixels 2020 has been a year of many lessons. One in particular is that companies have a responsibility to protect their users and that they must be held accountable for their decisions. From the Social Dilemma Netflix documentary to seeing big tech companies testify before Congress , we have witnessed companies grapple with misinformation and attempt to define what a “neutral” stance in tech means (or whether neutrality even exists).

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Channel And Ecosystem Leaders Are Demanding More From Partner Relationship Management (PRM) Solutions

Jay McBain

As brands increasingly use different types of partners to reach, influence, transact, and retain customers, partner relationship management (PRM) solutions are being asked to serve both traditional and nontraditional channels at a new level of scale and personalization. Managing these growing ecosystems in a consistent, predictable, and productive way is critical to the success of […].

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I want to be a Product Owner: The Hard Truths Revealed

Mind the Product

Before the pandemic, many organisations had already chosen to go agile. The pandemic has however stress tested our agility (or ‘wagility’) with deep embedded, organisational processes and roles being challenged. Similarly organisations who resisted agile in the past are realising they need to be agile to survive and thrive both during and after the pandemic. [.].

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Introducing Document Signing—Automate getting NDA’s signed, no back and forth needed

UserInterviews

We’re taking another tedious research chore off your plate! Introducing Document Signing—our newest feature that makes it super easy to get your NDA or release form signed by participants so you can focus on the research itself. No more chasing down document signatures, or cancelling sessions with participants who didn’t sign your document.

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Starting A Growth Team: Ten Key Lessons Learned

The Product Coalition

It was about 12 months ago when I was challenged by our CEO to dismantle our squad and create a growth team. Not being too sure what a growth team was, we started anyway. We got access to work completed by Andrew Chen & Brian Balfour , took a few courses from the Reforge series and started developing our growth loops. It all seemed so straightforward and I was so naïve!

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Delivering Picture-Perfect Experiences in the Year of Streaming

Centercode

2020 has been aptly dubbed the “Year of Streaming.” Movie premieres, live concerts, conventions, and other normally in-person gatherings are joining the vast popularity of streaming media and games made possible by streaming services all over the world. Coronavirus solidified an already shifting focus toward entertainment and events that consumers can enjoy from home.

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What is product/market fit? By Janna Bastow

Mind the Product

In this ProductTank London talk, Janna Bastow – co-founder and CEO of ProPad – shares her view on how you can define and measure your product/market fit. Watch the video to see her talk in full, or have a quick read of her key insights below: How to define product/market fit What you should not think about product/market [.]. Read More. The post What is product/market fit?

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How Embedded Analytics Gets You to Market Faster with a SAAS Offering

Start-ups & SMBs launching products quickly must bundle dashboards, reports, & self-service analytics into apps. Customers expect rapid value from your product (time-to-value), data security, and access to advanced capabilities. Traditional Business Intelligence (BI) tools can provide valuable data analysis capabilities, but they have a barrier to entry that can stop small and midsize businesses from capitalizing on them.

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How product leaders at Slack & Zendesk approach excellent product management

ProductBoard

To kick off last month’s Product Excellence Summit, our CEO, Hubert Palan, welcomed two very special guests for a fireside chat – Shawna Wolverton, EVP Product at Zendesk, and Tamar Yehoshua, Chief Product Officer at Slack. During an interesting conversation that Hubert moderated, Shawna and Tamar explained how they approach customer-centricity, product strategy, and organizational alignment in.

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The Blind Game: a decision-making framework

The Product Coalition

A step by step decision making process to help you choose the best option Continue reading on Product Coalition ».

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Everything in Context: Anthropology and User Research with Vanessa Whatley of Google

UserInterviews

Anthropology is all about studying the context and cultures in which people make decisions. Here’s what user researchers can learn from that practice—with Vanessa Whatley, a UX Researcher at Google.