Sat.Feb 06, 2021 - Fri.Feb 12, 2021

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Product backlog keeping you up at night? Throw it away.

UserVoice

What would you say if I told you that your product backlog is hindering your product and engineering teams from building the software your customers actually want? What if I said that by eliminating your backlog entirely and beginning each development cycle with a blank page you will reap tremendous benefits? It turns out, the majority of the time and energy spent in your backlog is wasteful and a.

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Why You Might Need a Humor Audit: the Benefits of Laughter

Nir Eyal

The post Why You Might Need a Humor Audit: the Benefits of Laughter appeared first on Nir and Far.

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To Build, Or To Buy? A Modern Product Manager’s Perspective On A Classic Problem

ProductCraft

Engineering time is one of your company’s most valuable resources—and as a product manager, it’s on you to use it wisely. Chances are you’re already well versed in the classic build vs. buy dilemma, relying on quantifiable insights about your customers, product, and team to decide when to invest those precious engineering resources in a. Read more » The post To Build, Or To Buy?

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How customer expectations are rising – and what to do about it

Intercom, Inc.

It’s no secret that when it comes to support, customer expectations are higher than ever before – but how are support leaders and teams adapting to these increased demands? Our recent report showed that while 73% of support leaders say customer expectations are increasing, only 42% of them believe that they’re actually meeting those expectations. That’s a significant gap between expectations and reality – and one that it’s all too easy for your support team to fall into.

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Product Strategy Agility: How to Use Experiments and Options to Create Products Your Customers Love

Speaker: Johanna Rothman - Management Consultant, Rothman Consulting Group

Senior leaders often want to see months - or years - long product roadmaps. But these predictions often do not create products your customers will love. While customers aren’t fickle, they often do not know what they want until you give them something to try. That means product leaders need to integrate experiments and options into their roadmaps. In this presentation, Johanna Rothman will explain: How to limit the duration of a roadmap and show possible options.

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Why You Should Have a Customer-Centric Goal for Product Adoption

Mind the Product

Chances are you’re already measuring your product adoption in one way or another. It may be daily or monthly active users, or something more specific for your type of product. After speaking with many SaaS companies we found out that usually when it comes to adoption, many teams don’t take it further than setting up [.]. Read More. The post Why You Should Have a Customer-Centric Goal for Product Adoption appeared first on Mind the Product.

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SWOT Analysis | How to Give Your Product Portfolio a Good SWOT

Product Management University

SWOT analysis is far from a new concept, especially for individual products. In B2B though, assessing your product portfolio’s S trengths, W eaknesses, O pportunities and T hreats should be an annual ritual. Why? It offers a macro view of your portfolio’s performance and provides valuable insights that drive your go-to-market strategy and ultimately impacts your product, marketing and sales investment priorities.

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Shreyas Doshi on choosing, refining, and tracking product metrics 

Mixpanel

Why do smart product teams often build products with mediocre or no impact? Often, the answer is found in the discipline with which a product team measures the product. . Choosing your metrics: metrics categories. When selecting your metrics, you’ll want to consider a few different categories. These categories cover multiple granularities and perspectives that will help you make rigorous product decisions.

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Goals For Alignment, Not Bonuses

Mind the Product

Goals are important. They can give us a sense of purpose and direction. They aid us in prioritizing where we spend our time. They can empower teams and individuals. They can align us to achieve our most ambitious dreams. Goals can also divide us, be divisive and see people incentivized with conflicting goals and self-serving with individuals fighting [.].

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Business Model Disruption: MrBeast vs McDonalds

Strategyzer

2020 has been an incredibly disruptive year for the restaurant industry with losses of over $240B in the US market alone. Supply chains have been cut, the way people consume and order food has been turned upside down by the pandemic. These constraints also represent an opportunity for businesses to rethink how customers engage, how to mobilize people and resources to achieve faster results and how to leverage new technologies to their advantage.

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Toward a Unified Project Management Understanding

The objective of this research is to dispel misunderstandings about crucial project management terms and their definitions. It aims to accurately place these terms and facilitate a comprehensive global understanding of their meanings.

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How to Build an Invention Machine — 6 Lessons That Powered Amazon’s Success

First Round Review

Former Amazon execs Colin Bryar and Bill Carr helped build the "invention machine" that enabled the company to successfully launch everything from AWS to the Kindle. Here, they share granular advice and concrete takeaways for startups looking to alter their own trajectories.

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The State of User Research 2021 Report

UserInterviews

The third annual State of User Research report uncovers trends in UXR methods, tools, salaries, and remote work. Includes data from 525 user researchers in 44 countries.

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How to Crack the Product Manager Career: Advice From Jackie Bavaro

Mind the Product

In this interactive AMA session for Prioritised members, Jackie Bavaro, author of Cracking the PM Career, shares what she knows about effectively managing your career in product. Watch the recording in its entirety or read on for the highlights, including: The Phases of a Product Career Making the Move From Director To VP What People [.]. Read More.

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TEI 321: How product managers can delight customers – with Chip Bell

Product Innovation Educators

Secrets for working with customers to create products they will love. This podcast is getting a new name to better reflect our objective here—helping product managers become product masters. That new name is Product Masters Now. You don’t need to do anything to keep listening, but I want you to know the name change is coming in a few weeks, and it will show in your podcast player not as The Everyday Innovator but as Product Masters Now.

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Harnessing Mobile-Led Growth: The Case for Mobile App Performance

In an increasingly mobile-first world, successful mobile apps have become a key driver for business growth. However, many companies still struggle to find success in the highly competitive mobile market. While many factors determine the success of a mobile app, one of the most important and often overlooked is app performance and its effect on the user experience.

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How to Build an Invention Machine — 6 Lessons That Powered Amazon’s Success

First Round Review

Former Amazon execs Colin Bryar and Bill Carr helped build the "invention machine" that enabled the company to successfully launch everything from AWS to the Kindle. Here, they share granular advice and concrete takeaways for startups looking to alter their own trajectories.

Startups 136
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Built for you: Powerful updates to Series, Banners, Resolution Bot, and more to help you stay personal at scale

Intercom, Inc.

A lot has happened in the last 12 months. The world experienced exponential change and began navigating its way towards the “new normal,” and the way that companies support and engage their customers has rapidly evolved. Here at Intercom, we doubled down on building and shipping features across our conversational support and engagement solutions that would fundamentally shift how our customers communicate with their own.

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Public Service Product Management – Tom Loosemore on The Product Experience

Mind the Product

Over the last decade in the public sector, there’s been a global explosion in citizen and resident-centered design and development, with movements in the UK, Estonia, Australia, Canada, USA, and many more strengthening their approaches. Where it’s been done well, it’s made a huge difference. At the same time, civil services are always facing budget [.].

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20 Things I Wish I Knew When I Started as a Product Manager

The Product Coalition

If I knew these 20 things when I started as a product manager, I wouldn’t have stressed so much, I would’ve focused on the right things… Continue reading on Product Coalition ».

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Embedding BI: Architectural Considerations and Technical Requirements

While data platforms, artificial intelligence (AI), machine learning (ML), and programming platforms have evolved to leverage big data and streaming data, the front-end user experience has not kept up. Holding onto old BI technology while everything else moves forward is holding back organizations. Traditional Business Intelligence (BI) aren’t built for modern data platforms and don’t work on modern architectures.

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Shoulder To Shoulder

Mironov Consulting

VPs of Product and VPs of Engineering need a strong, trusting, collaborative working relationship so that their teams can succeed. What does that look like?

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Amazon’s Product Managers Take On Health Data With Alexa

The Accidental Product Manager

Do customers want to trust Alexa with their health data? Image Credit: Jeff Eaton. The product managers at Amazon have a bit of a problem on their hands right now. They have a popular voice activated device called Alexa that can play music, look up things on the web, add things to a shopping list and a lot of other things all using voice commands – no typing, no screen swiping.

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Embracing Change as a Career Advantage by Sara Wood

Mind the Product

In this November 2020 #mtpcon Digital session, Sara Wood, CEO of Kaluza and ex EVP Product of Farfetch, explained how to use change to your advantage as you progress through your career in Product. Watch the 30-minute session in full, or read on for the highlights. Time Moves Forward Sara explains that time and circumstance are [.]. Read More. The post Embracing Change as a Career Advantage by Sara Wood appeared first on Mind the Product.

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AI Gets Useful To Be A Modern Rebellion in Mobile App Development

The Product Coalition

AI Revolt In Mobile Apps Aimed at the next-generation marketing mobility elucidation, new innovations such as Virtual Reality Augmented Reality, IoT, as well as Artificial Intelligence has been covered up. Of all such important innovations, owing to its growing importance of mobile application development usage across the globe, AI has found a separate position in the making of mobile applications.

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From Developer Experience to Product Experience: How a Shared Focus Fuels Product Success

Speaker: Anne Steiner and David Laribee

As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.

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Discussion of Modern Management Made Easy with Scott Hanselman

Johanna Rothman

I had a terrific time with Scott Hanselman on his podcast, Hanselminutes. Listen to our conversation on Modern Management Made Easy with Johanna Rothman. I started listening to Scott's podcast a couple of years ago. I regularly listen because he: Selects people I've never heard of before. Organizes the interview in ways that clarify the ideas. Makes his guests sound smart.

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3 ways product operations can up-level your product organization

ProductBoard

When I was Head of Product for a startup a few years ago, I must have spent more than 60% of my time on operational tasks. When not running product team meetings, having one-on-one conversations with individual product managers, or getting feedback from customers, I was busy creating presentations and writing emails to share what we were doing with the company’s executives and other departments.

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Is the Freemium Business Model Right for Your SaaS?

Userpilot

The two prevailing schools of thought for the Freemium Business Model are either: Freemium is dead (ok…when was the funeral?) Freemium works depending on certain conditions (some say it might be best to use in the seed stage ). However, our State of SaaS Product Onboarding study we did in 2020 (2021 report coming soon!) found something interesting to add to this debate.

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Customer-centric Prioritization Frameworks: Level-up from MoSCoW and RICE

The Product Coalition

I’ve done the hard work for you. I have pulled out the 17 customer-focused methods from the 84 overall. We talk a lot about being… Continue reading on Product Coalition ».

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Upcoming Presentations; Recent Blog Posts; Product Management Tip-a-Day

Good Product Manager

Happy 2021! I’ve been behind on posting here (it’s been almost 6 months!) so I apologize for the delay, but I’ve got a lot of great things to share. Recent Blog Posts. I wrote two posts for the Forrester blog that touch on popular subjects in recent client discussions: Roles and Responsibilities for Product Management and Portfolio Marketing: How Much Do They Matter?

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5 Questions Wall Street Investors Should Ask SaaS CEOs

Gainsight

When public market investors aren’t busy going long or short on GameStop, they are bidding up cloud stocks to all-time highs. There has never been a better time to be a public software company. But in any frothy environment, you can find a mix of cream rising to the top—and dirt along for the ride. How do you identify the signal from the noise in cloud stocks?

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The SaaS Guide to Customer Segmentation: Are you doing it right?

Userpilot

Why is customer segmentation so important for your SaaS? A small number of customers could be your main contributors to revenue and have the highest growth potential. Yet, you might be focusing on the larger group of customers that helped establish your product but are slowing churning. Understanding which customers to retain comes down to how you segment.