Roman Pichler
JULY 9, 2019
Organise Around Products. In order to grow your product management team, start by reviewing your product portfolio. Determine which assets are actual products —value creating vehicles that offer a tangible benefit or address a real problem for a group of people, while at the same time deliver specific business benefits, such as generating revenue directly or indirectly, reducing cost, or increasing brand equity.
ProductPlan
JULY 23, 2019
Product managers wear many hats, but one of the most uncomfortable ones they’re forced to occasionally don is that of the product vision “Gatekeeper.” This particular aspect of product management requires PMs to do what most people find uncomfortable… say “no.”. Of course, product managers say ‘no” all the time, but it’s usually to bad ideas or things requiring resources that are simply unavailable.
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bpma ProductHub
JULY 8, 2019
By Ellen Gottesdiener – I usually find a diversity of opinion when I ask anyone within an organization what their products are. This is true for product companies whose primary source of revenue is their product and for companies who use products internally to run their business.
ProductCraft
JULY 15, 2019
Even if you take every precaution taken before starting development on your MVP, you still might end up with a disappointing release. An MVP can fail for a number of reasons, and knowing each of them can help you minimize risk and stay in control of the project. In this article, we suggest what you. Read more » The post 7 Reasons Why MVPs Go Wrong and How to Address Failure appeared first on ProductCraft by Pendo.
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In an increasingly mobile-first world, successful mobile apps have become a key driver for business growth. However, many companies still struggle to find success in the highly competitive mobile market. While many factors determine the success of a mobile app, one of the most important and often overlooked is app performance and its effect on the user experience.
Product Management Unpacked
JULY 11, 2019
Digital transformation impacts almost everything, so the demand for product management continues to increase – every day. When I started in product management in the mid-1980s, most product managers were hired to work in traditional B2C businesses, which is where the idea of product management originated. Modern product management started in 1931 with a memo written by Neil H.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Mind the Product
JULY 11, 2019
What’s the fundamental difference between product discovery and delivery or execution? The degree of uncertainty. The degree of uncertainty should determine whether you need to run product discovery or whether you can begin to deliver a solution to your customer. Why is it Important to Know the Degree of Uncertainty Upfront? Let’s walk through three hypothetical scenarios.
First Round Review
JULY 15, 2019
At Guru, customer success is at the center of every aspect of company-building, from product design to sales strategy. Co-founder and CEO Rick Nucci shows how a relentless dedication to outcomes gives startups a competitive edge.
Revulytics
JULY 18, 2019
Revulytics sponsors a series of Product Management Today webinars featuring innovative ideas from top software product management thought leaders. In these blog posts, we ask the presenters to share their insights - we encourage you to watch the full on-demand webinars for even more details. Tristan Kromer , Lean Coach, Kromatic , presented Interpreting your Qualitative & Quantitative Data through Storyboarding.
Userpilot
JULY 11, 2019
Have you ever considered that product adoption is a lot like physics? Let me explain. We’ve all heard that “object in motion stays in motion,” and it’s an assumption we unknowingly apply to onboarding. We think that the inertia that got a user started on a free trial or new account will keep them going, but unfortunately, it isn’t that simple. You see, every new user can experience roadblocks during onboarding that slow them down.
Speaker: John Mansour
If you're looking to advance your career in product management, there are more options than just climbing the management ladder. Join our upcoming webinar to learn about highly rewarding career paths that don't involve management responsibilities. We'll cover both career tracks and provide tips on how to position yourself for success in the one that's right for you.
Amplitude
JULY 25, 2019
When Google Analytics first launched a decade ago, it was a game changer for digital analytics. Suddenly, you were able to understand high-level user trends, like attribution and referral sources, faster and more accurately than ever before. Traditional analytics tools like Google Analytics are accessible but limited to counting page views and clicks, while more sophisticated tools like Adobe come with a steep learning curve which causes teams to move slowly from data bottlenecks and long analys
ProductPlan
JULY 30, 2019
Product managers will encounter many forks on the road to growth and product success. Those forks always require answering difficult questions. For an early-stage company or new product, the question might be, How will we prioritize features before we have customers? Growing companies will ask, Is it time to scale up our product team ? At some point later in your product’s evolution, you might face another tricky question.
Userzoom
JULY 9, 2019
How much impact can one tiny, little feature on a webpage really have? A whole lot, as it turns out. Through A/B testing, hotel booking site arenaturist.com found that a vertical form (vs. a horizontal form) had a huge impact on their users, and their conversion rates… Horizontal form. VS. Vertical form. Their aim was to increase submissions on their forms, and by making this small change they certainly managed it – by a huge 52%.
ProductBoard
JULY 8, 2019
Let’s hop in the wayback machine and travel back to summer 2014: The Amazon Fire Phone was released to much hype, yet 14 months later the company stopped production and discontinued sales shortly thereafter. While there are many missteps that might explain this product failure, I am sure the team behind the Fire Phone had a fantastic product roadmap.
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Organizations look to embedded analytics to provide greater self-service for users, introduce AI capabilities, offer better insight into data, and provide customizable dashboards that present data in a visually pleasing, easy-to-access format. To better understand the factors behind the decision to build or buy analytics, insightsoftware partnered with Hanover Research to survey IT, software development, and analytics professionals on why they make the embedded analytics choices they do.
Intercom, Inc.
JULY 17, 2019
These days, many companies offer a knowledge base for their customers to use. The self-service aspect of knowledge bases makes them natural time-savers for users and businesses alike. But a knowledge base – or, as we call it here at Intercom, a help center – shouldn’t stand alone as your only support option. Nor should it be viewed as a detour on the way to talking to a human being.
Roman Pichler
JULY 9, 2019
Organise Around Products. In order to grow your product management team, start by reviewing your product portfolio. Determine which assets are actual products —value creating vehicles that offer a tangible benefit or address a real problem for a group of people, while at the same time deliver specific business benefits, such as generating revenue directly or indirectly, reducing cost, or increasing brand equity.
Alchemer Mobile
JULY 11, 2019
As I’m writing this article, there are 2,687,780 mobile apps available in the Google Play store, and there were 2.2M mobile apps in the Apple App Store as of February 2019. Consumers have lots of choices when it comes to picking a mobile application! So, as a product manager for a mobile application, how on earth can you build an application that stands a chance of becoming a well-used, frequently purchased application, let alone rise to the level of “top 10?”.
Melissa Perri
JULY 19, 2019
46.8% of product decision makers cite lack of quality data as the main challenge they make when making decisions and only 21.9% always or almost always use data to back decisions. Source: How Decisions Are Made by Alpha Everybody in Product has subscribed to the importance of data as a driver of high quality decision-making by now. But tragically few are able to do it. ??
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Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.
Mind the Product
JULY 9, 2019
What makes a great product decision? The answer to this question is like the Holy Grail of product management: it promises success and prosperity but no clear evidence that it exists. In this post I examine the way I think about the path: what has worked for me and helped me grow as a product manager and decision maker. Let’s go back 50 years. The US is actively involved in the Space Race with the Soviet Union, and NASA starts an ambitious project: developing a spacecraft to land on the Moon.
The Product Guy
JULY 4, 2019
Guest Post by: Magdaline Derosena (Mentee, Session 9, The Product Mentor) [Paired with Mentor, Andrew Hsu]. Transitioning from a young college student to an entry level Business Analyst , the top lesson I learned was how to problem solve effectively. I discovered that I must research and understand the entire system and process, problem solve with my team, and share lessons learned.
Intercom, Inc.
JULY 1, 2019
The old world SaaS model was basically all about sign up and convert. The new SaaS model is subscription revenue-driven, which begs the question: what is a conversion today? After all, we don’t buy software these days; we subscribe to it. At Collision , I spoke about the new techniques that product owners and marketers will need to navigate the world of customer relationships.
Sachin Rekhi
JULY 24, 2019
Listen: ProductCraft | SoundCloud | iTunes. I recently had the opportunity to join the Product Love podcast to talk about all things product management with Eric Boduch. I spent a fair amount of time detailing my framework for the 3 types of product management roles that exist in the industry, which I affectionately call builders, tuners, and innovators.
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
Alchemer Mobile
JULY 2, 2019
The path to success in product management is not a straight line. PMs have diverse backgrounds, ambiguous responsibilities, and varied definitions of what their role includes. “Product” isn’t a major that can be studied in school, the role looks vastly different across industries, and many product managers don’t begin their careers in the field until they’ve amassed experience in other areas.
Userzoom
JULY 25, 2019
Screening the ‘right’ participants is the most important part of conducting effective user research. The right participants are able to provide you with the type of valid feedback that could assist with some meaningful improvements to your design. So how can you effectively screen your test participants so you’re only getting the most valuable data?
Mind the Product
JULY 5, 2019
Gabrielle Bufrem delivered a talk at #MTPEngage Manchester and #MTPEngage Hamburg which drilled down into the desire of a business to digitally “transform”, but not really change anything along the way. Gabrielle reminds us that every company is now a tech company. If you don’t embrace your digital channels, you will fall behind. How does digital transformation play out for corporations with deep-rooted histories of doing business in other ways?
The Product Guy
JULY 2, 2019
Excerpts from our conversation with The Best Product Person of 2018, Brian Crofts. Watch now and see why he is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.
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Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.
Intercom, Inc.
JULY 23, 2019
Clear guiding principles are the best way to scale a team while keeping them aligned. Without a set of principles, organizations begin to fracture. One team heavily believes in Big Design Up Front , another follows Lean start-up , a third tries to instil PRINCE-2 , and before you know it your process is a patchwork quilt of all sorts of conflicting ways to build software.
Sachin Rekhi
JULY 10, 2019
I always love reading each new book the Basecamp team publishes as they are inevitably chock-full of unique perspectives that preach an approach to working better that goes against conventional wisdom and established best practices. I don't always agree with every practice they preach, but I absolutely love reflecting upon diverging opinions that challenge my own assumptions.
Alchemer Mobile
JULY 16, 2019
Consider these scenarios for a moment: Scenario 1 : Supermarket giant, Tesco launches a mobile app for customers. It serves the purpose of a virtual grocery store for customers who are time-pressed to go and shop physically. This initiative results in 900,000 app downloads in less than a year, a 130 percent boost in online sales, and a 76 percent increase in app usage.
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