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Customer Experience Management vs Customer Relationship Management

Userpilot

Customer experience management vs customer relationship management? Both are important for affecting your customers, but what exactly are they, and how do they differ? TL;DR CEM focuses on the entire user journey with a brand, addressing needs and expectations at all touchpoints.

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User Experience Optimization Guide For SaaS: Steps and Techniques

Userpilot

As today’s user increasingly desires swift solutions when using digital products, user experience optimization can spell the difference between the success and failure of a product. To retain users, continuous improvement of your UX optimization efforts is critical. Measure your UX optimization efforts.

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Happy Customer Service: What Is It + 12 Ways to Delight Customers

Userpilot

Happy customer service can be the difference between inconsistent revenue and a good bottom line. When users are delighted with your product experience, they engage more and tend to renew and even upgrade their accounts. Investing in customer happiness comes with tons of benefits, including: Increased customer satisfaction.

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How Customer Success Can Grow User Adoption on New Releases

Product Management University

If you’re looking to grow user adoption on your products, a few more tools in your arsenal beyond traditional release announcements and in-product reminders will help your cause. Put yourself in the shoes of your users. If you’re a customer success manager, this is a great opportunity for a win-win scenario.

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From Developer Experience to Product Experience: How a Shared Focus Fuels Product Success

Speaker: Anne Steiner and David Laribee

As a concept, Developer Experience (DX) has gained significant attention in the tech industry. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.

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The Two Keys to Improving Mobile Customer Experience

Alchemer Mobile

For many customers, their first interaction with a brand happens on a mobile device, so creating a stand-out mobile customer experience is key. The way in which customers interact with brands on their phones is different from how they interact with them in-person or even on the computer. Key #1: Personalization.

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What is Product Experience Management [+Use Cases]

Userpilot

In SaaS, product experience management is essential to design a high-quality in-app experience for every user. Let’s explore what product experience management is, why it’s crucial, and some effective use cases demonstrating the impact of PxM on product engagement.

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Driving Business Impact for PMs

Speaker: Jon Harmer, Product Manager for Google Cloud

Move from feature factory to customer outcomes and drive impact in your business! You will deepen your understanding of your customers and their needs as well as identifying and de-risking the different kinds of hypotheses built into your roadmap.

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How Product Managers Can Learn to Love Reporting

Speaker: Eric Feinstein, Professional Services Manager, Looker

For a long time, Product Managers have found it challenging to design interfaces inside their products that users could use for reporting. Eric Feinstein, Professional Services Manager at Looker, has done workshops with product managers who are looking to add effective reporting.

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The 3 Principles that Lead to Better Collaboration Between Design and Product Management Teams

Speaker: Felix Watson Jr., Product Manager at Google, and Terrell Cobb, Designer at Microsoft

As more product teams adopt agile working styles, poor collaboration between Design and Product Management can harm a team’s ability to create consumer and business value. In this webinar they will teach you: 3 principles that allow Design and Product Management to work together more effectively.

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Building Product to Enhance Customer Support: The Key to Customer Retention in an E-commerce Business

Speaker: Bhavana Angadi, Senior Product Manager at Hopscotch (Demand & Growth) | Former Product Manager at Bigbasket

If you were to ask an E-commerce Product Manager what they would do to increase retention, they might suggest improving engagement by personalization/gamification, or by introducing loyalty programs. This begs the question: what’s the best way to increase customer retention? The best times to collect customer feedback.

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Transforming the Digital Customer Support Journey

As customer demands continue to grow, more organizations are looking to digitize their customer support journey, since the more traditional methods of support such as the call-center are no longer fulfilling customer needs. Notable customer behaviours that can drive your digital support strategy.

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Product Design & Customer Experience: An Innovative View on Inclusive Product Development

Speaker: Dan Jenkins - Human Factors & Research Lead – DCA Design International

It is a philosophy that encourages us to consider how size, shape, age, gender, sexuality, ethnicity, education levels, income, spoken languages, culture and customs, and even diets shape the way we interact with the world. Use Product Management Today’s webinars to earn professional development hours!

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How and Why: Embedded Analytics Interfaces For Your SaaS Product

Speaker: Sam Owens, Product Management Lead, Namely Platform

Sam and Jessica faced a problem that many product managers face: their customers wanted better analytics and reporting, but analytics wasn’t the core function of the SaaS product Sam and Jessica manage. To make things tougher, they needed something flexible, scalable and capable of serving different user types.

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How to Evaluate and Implement Customer Feedback Into Your Product Roadmap

Speaker: Rebecca Notté, Product Operations Manager and Hannah Chaplin, Director of Product Marketing at Pendo

It can be a real challenge to collect, manage, and understand feedback from customers. And how can you bring the voice of the customer into projects you're already working on? Taking a proactive approach when collecting customer feedback will answer all these questions and ensure that you are building the best product.