Userpilot
APRIL 29, 2024
Wondering how to segment customers to increase their engagement with your SaaS product? It covers: What customer segmentation is and its benefits. Customer segmentation use cases. TL;DR Customer segmentation is the process of grouping users based on shared properties. If yes, this guide is for you!
Userpilot
MAY 8, 2024
Have you been struggling to engage users and keep them coming back to your product? Or are you looking for ways to expand your user base to new demographics? In either case, using a product analytics tool to perform user needs analysis is the way to go. Based on the insights, you can inform your future product development.
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TechEmpower - Product Management
JULY 24, 2023
Even when they have talked to multiple developers or development firms, we’re often the first to ask basic questions like “Who are your customers?” ” or “Are you developing for desktop, tablet, mobile, or all three?” The innovator/developer relationship needs to be a conversation.
Userpilot
MAY 18, 2023
UX deals with a user's interactions with specific aspects of your product, while CX is broader and covers all customer engagements with your brand. TL;DR The user experience (UX) is the sum of a user's thoughts, impressions, and feelings as they interact with specific aspects of your product.
Speaker: Anne Steiner and David Laribee
As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. In this talk, Anne Steiner and David Laribee will delve into the interconnectedness of Developer Experience and Product Manager Experience.
Userpilot
MAY 6, 2024
If you use social networking platforms (and who doesn’t), you already know what a user profile is. This article focuses on user profiles in the SaaS context. You will learn what it is, how it differs from a user persona, what data it may contain, and how to create it for your product using a product analytics tool.
Userpilot
DECEMBER 20, 2023
Coupled closely together with Machine Learning is customer data. Combining customer data & machine learning unlocks the power of big data. This one-two combo is a great way to help enhance customer experience , one of the most impactful methods of increasing product growth. What is machine learning?
Speaker: Jon Harmer, Product Manager for Google Cloud
Move from feature factory to customer outcomes and drive impact in your business! This session will provide you with a comprehensive set of tools to help you develop impactful products by shifting from output-based thinking to outcome-based thinking.
Speaker: Dan Jenkins - Human Factors & Research Lead – DCA Design International
It is a philosophy that encourages us to consider how size, shape, age, gender, sexuality, ethnicity, education levels, income, spoken languages, culture and customs, and even diets shape the way we interact with the world. Use Product Management Today’s webinars to earn professional development hours!
Speaker: Liz Love, Chief Commercial Officer at ProdPad
As product managers, we all seem to experience similar pain points in our day to day lives. We all struggle with stakeholder conflict, constant feature requests, failed launches, unexpected outcomes, unhappy users, and complexity. In this session, you will learn: The reasons behind product management pain points.
Speaker: Liz Richardson and Deena Zenyk
So you’ve heard the news, your existing customers are your best source of new customers. But how do you go about formalizing a process that proves your customers are important to you and achieves reliable business outcomes? By following a step-by-step process that uses your community to develop a customer advocacy program.
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Feature flags offer great value to developers, but they can benefit product teams equally as much. Product teams can use feature flags to continuously deliver a higher-quality product to their end users, all while saving time and speeding up development cycles.
Speaker: Rebecca Notté, Product Operations Manager and Hannah Chaplin, Director of Product Marketing at Pendo
It can be a real challenge to collect, manage, and understand feedback from customers. And how can you bring the voice of the customer into projects you're already working on? Taking a proactive approach when collecting customer feedback will answer all these questions and ensure that you are building the best product.
Speaker: Jamie Bernard, Sr. Product Director and Product Management Practice Lead at Nexient, an NTT Data Company
The act of onboarding the customer – and putting the customer first during this onboarding – seems like a no-brainer thing to get right, but so many get it wrong. If you can simplify your onboarding process and show your product's value from the beginning, you can lower customer churn and increase the usability of your product.
Speaker: Hannah Chaplin - Product Marketing Principal & Steve Cheshire - Product Manager
Without product usage data and user feedback guiding your product roadmap, product managers and engineers end up wasting money, time, and effort building what they think stakeholders want, rather than what they know they need. How to incorporate customer feedback into your roadmap.
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